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March 26, 2024 – Tallinn, EstoniaThis first MarketingFi utility token will launch within the Cookie3 ecosystem – COOKIE represents digital marketing value passed on to users who drive projects forward instead of on advertising giants like Google or Facebook. Cookie3, a MarketingFi protocol and AI data layer, has just announced that COOKIE – the Cookie DAO-powered token – will launch on ChainGPT Pad and Polkastarter in Q2 2024.
Using the Cookie3 technological stack, COOKIE aims to move $366 billion digital marketing value from advertising giants onto users who bring quality to projects and help them grow.
The project is backed by industry’s top names, including lead investor Spartan Group, GSR, Big Brain Holdings, CMT Digital, Hartmann Capital, Jsquare and Orange DAO, as well as two top launchpads –Polkastarter and ChainGPT – second of which is also the project’s accelerator.
Ilan Rakhmanov, the CEO and founder of ChainGPT, COOKIE launchpad and Cookie3 accelerator, said,
“Cookie3 and its ecosystem token COOKIE are something the market has not seen yet but has needed for long.
“This revolutionary approach, which combines AI, DeFi and marketing with Cookie3’s amazing data processing technology, gives COOKIE an amazing utility within the Web 3.0 and Web 2.0 digital marketing economy.
“We were lucky to find this project and be closely involved in Cookie3’s development. We see Cookie3 use cases across all corners of Web 3.0 and its entire user base – from degens through KOLs and businesses.
“Cookie3 finds ways to unlock marketing value and put it exactly where it needs to be, using COOKIE as a medium.
“We are honored to support Cookie3’s journey and awaiting to see COOKIE in action within the Cookie3 multi-platform ecosystem.”
João Leite, managing partner of Polkastarter and COOKIE launchpad, said,
“We are delighted that COOKIE will launch on Polkastarter. We have been following Cookie3 for the past two years and are excited that COOKIE will find its home and multiple utilities across Cookie3 platforms.
“Today is the day when MarketingFi [becomes] an even stronger term. I look forward to seeing the Cookie3 vision unfold even further with COOKIE as the medium and carrier of MarketingFi value.”
Unlocking $366 billion value with MarketingFi protocol and AI data layer Cookie3 is able to push marketing value into its ecosystem and users with the COOKIE token, thanks to its unique technological stack based on propriety off- and on-chain analytics engine and an AI data layer.
This value exchange is possible due to the unique synergies between the Cookie DAO community with its COOKIE token impacting the Cookie3 multi-plaform ecosystem.
The Cookie3 tech enables understanding of the user journey from off-chain activities to on-chain conversions and further activity.
This way, Cookie3 can determine which users bring value to projects and should be rewarded.
At the same time, having used AI to analyze over 15 unique behavioral characteristics, Cookie3 can distinguish between quality users, bots or Sybil attackers to ensure that rewards go to truly engaged audiences rather than malicious actors trying to take advantage of the Web 3.0 economy.
This technology is prevalent across the Cookie3 three-platform ecosystem, where analytics and AI are integrated to do the following.
Help marketers understand their users better, tailor marketing campaigns and ensure their marketing budgets are passed on to quality users through Cookie3 analytics. Reward creators with airdrops, allocations and tokens for bringing quality audiences to projects through the Cookie3 affiliate. Allow individual users to explore their MarketingFi score based on their off- and on-chain activity. Users can market themselves to projects worth investing in with rewards such as airdrops, exclusive campaigns or tailored offerings through Cookie3 score (the platform is set to launch in Q3 2024). In short, Cookie3 helps businesses find ways to connect with valuable audiences, while at the same time helping users to market themselves as worth rewarding for further ecosystem growth.
Cookie3 technology has already been trusted by top names in the industry, such as Kyber Swap, Mantle, Polkastarter, Linea, GameSwift, Eesee, Insomnia Labs and over 170 more, who integrated into the Cookie3 MarketingFi protocol.
Filip Wielanier, CEO and co-founder of Cookie3, said,
“Our team has been building the Cookie3 technology for over two years, and our current business traction proves that we are the industry’s most advanced user analytics platform.
“We have over 600 million unique wallets and nine billion transactions processed on 16 chains, with over 170 businesses integrated into our proprietary data infrastructure.
“Today marks a historic breakthrough in the Cookie3 history. The solutions we’ve been developing find utility across three different platforms, designed not only for analytics but also for user acquisition and engagement.
“We believe that MarketingFi can and will change the value distribution game. We are excited to contribute to this ecosystem with the Cookie3 multi-platform ecosystem, fueled by the COOKIE token – the future carrier of the MarketingFi value.”
COOKIE utility – one token, many platforms The COOKIE token will find utility in all parts and corners of the Cookie3 ecosystem – Cookie3 analytics, Cookie3 affiliate and Cookie3 score – generating rewards for its holders and stakers.
Moreover, it will grant governance rights within the Cookie DAO with voting rights on matters relating to its treasury, comprising eight-percent of the COOKIE supply.
The Cookie3 core team also shared that COOKIE token holders will often get to decide the future of Cookie3 products, platforms and the token’s role within the ecosystem, alongside benefiting from exclusive access to token-gated features.
The Cookie3 team has also teased a gamified COOKIE airdrop, with more information to be released soon on the Cookie community platform, which will launch on March 28, 2024.
About Cookie3 Cookie3 pioneers MarketingFi with an AI data layer – a transparent marketing economy unlocking value for Web 3.0 users, creators and businesses, with over 170 DApps such as Kyber Swap, Mantle, Polkastarter, Linea, GameSwift, Eesee and Insomnia Labs already using Cookie3 technology.
To realize its mission, Cookie3 is building a set of MarketingFi platforms and Web 3.0 AI marketing solutions that connect projects with the right audiences, creating profitable opportunities for both.
Cookie3 uses off- and on-chain analytics alongside a Web 3.0 AI data layer to ensure only valuable user and project interactions benefit from the MarketingFi ecosystem.
In an economy where lines between business owners, investors and consumers are blurred, effective marketing becomes collaborative, and value flows freely between all stakeholders.
Backed by top institutional investors such as lead investor Spartan Group, GSR, Big Brain Holdings, CMT Digital, Hartmann Capital, Jsquare, Orange DAO, Polkastarter and Chain GPT, Cookie3 fills the gap where Web 2.0 marketing comes short.
Users can learn more at the website.
About Cookie DAO The Cookie DAO is a collective of MarketingFi enthusiasts aiming to bolster decentralization through innovative blockchain solutions.
It created the COOKIE token and injected it into the Cookie3 ecosystem to drive the MarketingFi ethos forward through governance and tokenized support.
Anyone can become a member of the Cookie DAO. The sole requirement is to believe in MarketingFi and want to drive the MarketingFi economy forward.
Cookie DAO members are encouraged to hold and stake COOKIE for access to additional rewards and voting rights on matters relating to the Cookie DAO’s treasury and future.
Users can learn more here.
About ChainGPT ChainGPT is an advanced AI infrastructure dedicated to developing AI-powered technologies for the Web 3.0, blockchain and crypto spaces.
Their mission is to improve the Web 3.0 space for retail users and startups by developing AI-powered solutions.
Users can learn more at the website.
About Polkastarter Polkastarter is the leading early-stage fundraising protocol enabling Web 3.0’s most innovative projects to kickstart their journey and grow their communities.
Polkastarter allows its users to make research-based decisions to participate in high-potential public sales.
Users can learn more at the website.
Contact Krystyna Kozak-Kornacka, chief marketing officer at Cookie3