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Portland Investment Counsel Inc. bought a new stake in shares of Apple Inc. (NASDAQ:AAPL – Free Report) during the second quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission. The firm bought 7,535 shares of the iPhone maker’s stock, valued at approximately $2,180,000. Apple accounts for about 0.6% of Portland Investment Counsel Inc.’s investment portfolio, making the stock its 22nd largest position.

Several other hedge funds have also recently modified their holdings of the business. Longfellow Investment Management Co. LLC purchased a new position in shares of Apple in the 2nd quarter valued at $30,000. Lifetime Wealth Management P.C. bought a new stake in Apple during the fourth quarter valued at about $41,000. Ascentis Wealth Management LLC grew its stake in Apple by 822.7% in the second quarter. Ascentis Wealth Management LLC now owns 292,493 shares of the iPhone maker’s stock valued at $85,000 after purchasing an additional 260,792 shares during the last quarter. Basso Capital Management L.P. purchased a new stake in shares of Apple during the fourth quarter valued at about $88,000. Finally, Bard Associates Inc. bought a new stake in shares of Apple in the 4th quarter valued at about $109,000. Hedge funds and other institutional investors own 67.73% of the company’s stock.

Analyst Upgrades and Downgrades Several research firms recently commented on AAPL. BTIG Research initiated coverage on shares of Apple in a research note on Monday, August 17th. They set a “neutral” rating for the company. Barclays reissued an “underweight” rating and issued a $245.00 price objective (down from $253.00) on shares of Apple in a research report on Friday, July 31st. Weiss Ratings lowered Apple from a “buy (b)” rating to a “buy (b-)” rating in a research report on Friday, September 18th. Jefferies Financial Group reissued an “underperform” rating on shares of Apple in a report on Wednesday, September 9th. Finally, Robert W. Baird upped their price objective on shares of Apple from $310.00 to $330.00 and gave the company an “outperform” rating in a report on Friday, July 24th. One investment analyst has rated the stock with a Strong Buy rating, twenty-six have issued a Buy rating, thirteen have assigned a Hold rating and two have issued a Sell rating to the company. Based on data from MarketBeat, Apple has an average rating of “Moderate Buy” and an average price target of $340.14.

View Our Latest Report on AAPL Insider Activity at Apple In other news, SVP Jennifer Newstead sold 2,399 shares of the firm’s stock in a transaction dated Tuesday, September 22nd. The stock was sold at an average price of $340.06, for a total transaction of $815,803.94. Following the sale, the senior vice president directly owned 44,391 shares in the company, valued at $15,095,603.46. This trade represents a 5.13% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is available at the SEC website. Over the last 90 days, insiders have sold 11,031 shares of company stock worth $3,535,759. 0.06% of the stock is owned by company insiders.

More Apple News Here are the key news stories impacting Apple this week:

Positive Sentiment: Strong iPhone 18 demand supports near-term revenue. Long customer lines in India and sustained interest in the iPhone 18 Pro and Pro Max suggest Apple’s premium pricing has not materially weakened demand in a key growth market. However, regional trends are mixed, with China remaining a concern. Inside India newsletter: Apple set to take a bigger bite of the world’s second-largest smartphone market Positive Sentiment: New hardware and possible AI expansion provide growth catalysts. Apple’s iPhone Duo foldable, M6 Mac mini and M5 Ultra Mac Studio are being positioned as evidence that the company can still generate product excitement. Reports that Apple may develop its own AI server chips could also improve control over infrastructure costs and AI performance. Could John Ternus’ Product Strategy Reshape Apple’s Next Growth Phase? Positive Sentiment: Analyst support remains favorable. JPMorgan reaffirmed a “buy” rating, while Bank of America maintained its “buy” rating and set a $370 target, implying further upside from recent levels. Apple analyst ratings Neutral Sentiment: Apple renewed Qualcomm’s global patent license agreement. The deal, effective April 1, 2027, removes a potential licensing uncertainty but also highlights Apple’s continuing relationship with Qualcomm for modem-related technology. Qualcomm, Apple extend licensing agreement for chips Negative Sentiment: Valuation and AI execution are major investor concerns. Commentators argue that AAPL’s large gains and roughly $4.9 trillion market capitalization leave limited room for disappointment, particularly if Apple’s AI products fail to match Meta’s rapidly advancing AI agents and wearables. Apple stock could be 32% overpriced after fresh AI cost warnings Negative Sentiment: Near-term execution issues add pressure. Reports of an iPhone 18 Pro reboot problem requiring a software update, Fitness+ layoffs and an executive’s stock sale may reinforce concerns about product quality, cost control and insider confidence. Apple says software update to fix iPhone 18 Pro rebooting bug is coming next week Apple Trading Down 0.3% Apple stock opened at $335.92 on Friday. Apple Inc. has a 52 week low of $243.42 and a 52 week high of $345.34. The stock has a 50-day moving average price of $321.41 and a 200 day moving average price of $297.07. The company has a quick ratio of 0.93, a current ratio of 1.00 and a debt-to-equity ratio of 0.66. The company has a market capitalization of $4.90 trillion, a price-to-earnings ratio of 38.52, a price-to-earnings-growth ratio of 2.95 and a beta of 1.08.

Apple (NASDAQ:AAPL – Get Free Report) last posted its quarterly earnings results on Thursday, July 30th. The iPhone maker reported $2.02 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $1.89 by $0.13. Apple had a net margin of 27.62% and a return on equity of 135.46%. The company had revenue of $109.42 billion during the quarter, compared to analyst estimates of $109.04 billion. During the same period last year, the firm posted $1.57 EPS. Apple’s revenue for the quarter was up 16.4% compared to the same quarter last year. Sell-side analysts anticipate that Apple Inc. will post 8.74 EPS for the current year.

Apple Announces Dividend The business also recently disclosed a quarterly dividend, which was paid on Thursday, August 13th. Stockholders of record on Monday, August 10th were issued a $0.27 dividend. This represents a $1.08 annualized dividend and a dividend yield of 0.3%. The ex-dividend date of this dividend was Monday, August 10th. Apple’s payout ratio is 12.39%.

About Apple (Free Report)

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company’s ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

Featured Stories Five stocks we like better than Apple Hims & Hers Slides Nearly 7% as Legal Pressure Adds to Its Growing List of Risks Paychex Plunges, Providing the Entry Investors Have Been Waiting For The Case for Buying High-Yield General Mills Just Strengthened SanDisk’s $1,800 Breakout Turns Memory Hardware Into a Profit Story

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OMERS ADMINISTRATION Corp bought a new position in shares of Apple Inc. (NASDAQ:AAPL – Free Report) during the 2nd quarter, according to its most recent Form 13F filing with the Securities & Exchange Commission. The institutional investor bought 1,923,152 shares of the iPhone maker’s stock, valued at approximately $556,483,000. Apple makes up about 3.3% of OMERS ADMINISTRATION Corp’s portfolio, making the stock its 3rd biggest position.

Other hedge funds and other institutional investors have also recently bought and sold shares of the company. Prospect Hill Management LLC bought a new stake in Apple during the 2nd quarter worth approximately $146,370,000. Focus Partners Advisor Solutions LLC bought a new stake in Apple in the second quarter worth about $168,646,000. Wealthfront Advisers LLC purchased a new position in Apple in the second quarter valued at approximately $482,388,000. Sterling Financial Planning Inc. bought a new position in shares of Apple during the 2nd quarter worth $4,666,000. Finally, Baron Silver Stevens Financial Advisors LLC increased its stake in shares of Apple by 65.6% in the second quarter. Baron Silver Stevens Financial Advisors LLC now owns 66,717 shares of the iPhone maker’s stock worth $19,305,000 after purchasing an additional 26,418 shares in the last quarter. 67.73% of the stock is owned by institutional investors.

Apple Stock Down 0.3% AAPL opened at $335.92 on Friday. The business’s fifty day simple moving average is $321.41 and its 200 day simple moving average is $297.07. Apple Inc. has a 52 week low of $243.42 and a 52 week high of $345.34. The company has a quick ratio of 0.93, a current ratio of 1.00 and a debt-to-equity ratio of 0.66. The stock has a market cap of $4.90 trillion, a PE ratio of 38.52, a P/E/G ratio of 2.95 and a beta of 1.08.

Apple (NASDAQ:AAPL – Get Free Report) last announced its quarterly earnings data on Thursday, July 30th. The iPhone maker reported $2.02 EPS for the quarter, beating the consensus estimate of $1.89 by $0.13. The firm had revenue of $109.42 billion for the quarter, compared to analyst estimates of $109.04 billion. Apple had a return on equity of 135.46% and a net margin of 27.62%.The company’s revenue was up 16.4% on a year-over-year basis. During the same period in the prior year, the company earned $1.57 EPS. As a group, research analysts expect that Apple Inc. will post 8.74 earnings per share for the current fiscal year. Apple Announces Dividend The firm also recently disclosed a quarterly dividend, which was paid on Thursday, August 13th. Stockholders of record on Monday, August 10th were paid a $0.27 dividend. The ex-dividend date of this dividend was Monday, August 10th. This represents a $1.08 dividend on an annualized basis and a dividend yield of 0.3%. Apple’s dividend payout ratio is 12.39%.

Apple News Summary Here are the key news stories impacting Apple this week:

Positive Sentiment: Strong iPhone 18 demand supports near-term revenue. Long customer lines in India and sustained interest in the iPhone 18 Pro and Pro Max suggest Apple’s premium pricing has not materially weakened demand in a key growth market. However, regional trends are mixed, with China remaining a concern. Inside India newsletter: Apple set to take a bigger bite of the world’s second-largest smartphone market Positive Sentiment: New hardware and possible AI expansion provide growth catalysts. Apple’s iPhone Duo foldable, M6 Mac mini and M5 Ultra Mac Studio are being positioned as evidence that the company can still generate product excitement. Reports that Apple may develop its own AI server chips could also improve control over infrastructure costs and AI performance. Could John Ternus’ Product Strategy Reshape Apple’s Next Growth Phase? Positive Sentiment: Analyst support remains favorable. JPMorgan reaffirmed a “buy” rating, while Bank of America maintained its “buy” rating and set a $370 target, implying further upside from recent levels. Apple analyst ratings Neutral Sentiment: Apple renewed Qualcomm’s global patent license agreement. The deal, effective April 1, 2027, removes a potential licensing uncertainty but also highlights Apple’s continuing relationship with Qualcomm for modem-related technology. Qualcomm, Apple extend licensing agreement for chips Negative Sentiment: Valuation and AI execution are major investor concerns. Commentators argue that AAPL’s large gains and roughly $4.9 trillion market capitalization leave limited room for disappointment, particularly if Apple’s AI products fail to match Meta’s rapidly advancing AI agents and wearables. Apple stock could be 32% overpriced after fresh AI cost warnings Negative Sentiment: Near-term execution issues add pressure. Reports of an iPhone 18 Pro reboot problem requiring a software update, Fitness+ layoffs and an executive’s stock sale may reinforce concerns about product quality, cost control and insider confidence. Apple says software update to fix iPhone 18 Pro rebooting bug is coming next week Wall Street Analysts Forecast Growth A number of brokerages have issued reports on AAPL. China Renaissance cut shares of Apple from a “buy” rating to a “hold” rating and lowered their target price for the company from $329.00 to $280.00 in a report on Tuesday, August 4th. The Goldman Sachs Group started coverage on Apple in a research note on Monday, August 17th. They issued a “buy” rating for the company. Robert W. Baird lifted their target price on Apple from $310.00 to $330.00 and gave the company an “outperform” rating in a report on Friday, July 24th. Rothschild & Co Redburn set a $400.00 price target on shares of Apple and gave the company a “buy” rating in a report on Monday, August 17th. Finally, JPMorgan Chase & Co. reiterated a “buy” rating on shares of Apple in a research report on Monday. One analyst has rated the stock with a Strong Buy rating, twenty-six have assigned a Buy rating, thirteen have assigned a Hold rating and two have given a Sell rating to the stock. Based on data from MarketBeat.com, the stock currently has a consensus rating of “Moderate Buy” and a consensus price target of $340.14.

Get Our Latest Stock Report on Apple

Insider Activity at Apple In other news, SVP Jennifer Newstead sold 2,399 shares of the business’s stock in a transaction dated Tuesday, September 22nd. The stock was sold at an average price of $340.06, for a total value of $815,803.94. Following the completion of the sale, the senior vice president owned 44,391 shares of the company’s stock, valued at approximately $15,095,603.46. The trade was a 5.13% decrease in their position. The transaction was disclosed in a legal filing with the SEC, which is accessible through this link. Insiders sold a total of 11,031 shares of company stock valued at $3,535,759 in the last quarter. 0.06% of the stock is currently owned by insiders.

About Apple (Free Report)

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company’s ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

Featured Stories Five stocks we like better than Apple Hims & Hers Slides Nearly 7% as Legal Pressure Adds to Its Growing List of Risks Paychex Plunges, Providing the Entry Investors Have Been Waiting For The Case for Buying High-Yield General Mills Just Strengthened SanDisk’s $1,800 Breakout Turns Memory Hardware Into a Profit Story Want to see what other hedge funds are holding AAPL? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Apple Inc. (NASDAQ:AAPL – Free Report).

Receive News & Ratings for Apple Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Apple and related companies with MarketBeat.com's FREE daily email newsletter.

Pinnacle Holdings LLC acquired a new stake in Apple Inc. (NASDAQ:AAPL – Free Report) during the 2nd quarter, according to its most recent Form 13F filing with the Securities and Exchange Commission. The fund acquired 14,333 shares of the iPhone maker’s stock, valued at approximately $4,147,000. Apple accounts for approximately 1.3% of Pinnacle Holdings LLC’s holdings, making the stock its 16th biggest holding.

A number of other large investors also recently bought and sold shares of AAPL. Longfellow Investment Management Co. LLC purchased a new position in Apple during the second quarter worth about $30,000. Lifetime Wealth Management P.C. purchased a new stake in Apple in the 4th quarter valued at approximately $41,000. Ascentis Wealth Management LLC increased its position in Apple by 822.7% during the 2nd quarter. Ascentis Wealth Management LLC now owns 292,493 shares of the iPhone maker’s stock worth $85,000 after purchasing an additional 260,792 shares during the period. Basso Capital Management L.P. acquired a new position in Apple during the 4th quarter worth approximately $88,000. Finally, Bard Associates Inc. purchased a new position in shares of Apple during the 4th quarter worth approximately $109,000. Hedge funds and other institutional investors own 67.73% of the company’s stock.

Apple Stock Down 0.3% Shares of Apple stock opened at $335.92 on Friday. The company has a quick ratio of 0.93, a current ratio of 1.00 and a debt-to-equity ratio of 0.66. The business has a 50-day moving average price of $321.41 and a 200 day moving average price of $297.07. Apple Inc. has a fifty-two week low of $243.42 and a fifty-two week high of $345.34. The firm has a market cap of $4.90 trillion, a P/E ratio of 38.52, a P/E/G ratio of 2.95 and a beta of 1.08.

Apple (NASDAQ:AAPL – Get Free Report) last issued its earnings results on Thursday, July 30th. The iPhone maker reported $2.02 EPS for the quarter, topping the consensus estimate of $1.89 by $0.13. Apple had a return on equity of 135.46% and a net margin of 27.62%.The company had revenue of $109.42 billion during the quarter, compared to analyst estimates of $109.04 billion. During the same quarter last year, the firm earned $1.57 EPS. The business’s revenue was up 16.4% on a year-over-year basis. On average, sell-side analysts forecast that Apple Inc. will post 8.74 earnings per share for the current fiscal year. Apple Announces Dividend The firm also recently disclosed a quarterly dividend, which was paid on Thursday, August 13th. Shareholders of record on Monday, August 10th were issued a $0.27 dividend. This represents a $1.08 dividend on an annualized basis and a yield of 0.3%. The ex-dividend date of this dividend was Monday, August 10th. Apple’s payout ratio is currently 12.39%.

Insiders Place Their Bets In other Apple news, SVP Jennifer Newstead sold 2,399 shares of the stock in a transaction on Tuesday, September 22nd. The shares were sold at an average price of $340.06, for a total transaction of $815,803.94. Following the sale, the senior vice president directly owned 44,391 shares of the company’s stock, valued at approximately $15,095,603.46. This represents a 5.13% decrease in their ownership of the stock. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available at the SEC website. Insiders have sold a total of 11,031 shares of company stock worth $3,535,759 in the last three months. 0.06% of the stock is owned by insiders.

Apple News Summary Here are the key news stories impacting Apple this week:

Positive Sentiment: Strong iPhone 18 demand supports near-term revenue. Long customer lines in India and sustained interest in the iPhone 18 Pro and Pro Max suggest Apple’s premium pricing has not materially weakened demand in a key growth market. However, regional trends are mixed, with China remaining a concern. Inside India newsletter: Apple set to take a bigger bite of the world’s second-largest smartphone market Positive Sentiment: New hardware and possible AI expansion provide growth catalysts. Apple’s iPhone Duo foldable, M6 Mac mini and M5 Ultra Mac Studio are being positioned as evidence that the company can still generate product excitement. Reports that Apple may develop its own AI server chips could also improve control over infrastructure costs and AI performance. Could John Ternus’ Product Strategy Reshape Apple’s Next Growth Phase? Positive Sentiment: Analyst support remains favorable. JPMorgan reaffirmed a “buy” rating, while Bank of America maintained its “buy” rating and set a $370 target, implying further upside from recent levels. Apple analyst ratings Neutral Sentiment: Apple renewed Qualcomm’s global patent license agreement. The deal, effective April 1, 2027, removes a potential licensing uncertainty but also highlights Apple’s continuing relationship with Qualcomm for modem-related technology. Qualcomm, Apple extend licensing agreement for chips Negative Sentiment: Valuation and AI execution are major investor concerns. Commentators argue that AAPL’s large gains and roughly $4.9 trillion market capitalization leave limited room for disappointment, particularly if Apple’s AI products fail to match Meta’s rapidly advancing AI agents and wearables. Apple stock could be 32% overpriced after fresh AI cost warnings Negative Sentiment: Near-term execution issues add pressure. Reports of an iPhone 18 Pro reboot problem requiring a software update, Fitness+ layoffs and an executive’s stock sale may reinforce concerns about product quality, cost control and insider confidence. Apple says software update to fix iPhone 18 Pro rebooting bug is coming next week Analyst Ratings Changes AAPL has been the subject of several recent analyst reports. CICC Research raised their price target on Apple from $310.00 to $340.00 and gave the company an “outperform” rating in a report on Tuesday, August 4th. Royal Bank Of Canada set a $365.00 price objective on Apple in a report on Wednesday, July 15th. Barclays reiterated an “underweight” rating and issued a $245.00 price objective (down from $253.00) on shares of Apple in a research report on Friday, July 31st. The Goldman Sachs Group started coverage on shares of Apple in a research report on Monday, August 17th. They set a “buy” rating on the stock. Finally, Jefferies Financial Group reaffirmed an “underperform” rating on shares of Apple in a research note on Wednesday, September 9th. One equities research analyst has rated the stock with a Strong Buy rating, twenty-six have given a Buy rating, thirteen have issued a Hold rating and two have given a Sell rating to the company’s stock. Based on data from MarketBeat, the stock currently has a consensus rating of “Moderate Buy” and a consensus target price of $340.14.

Read Our Latest Research Report on Apple

Apple Company Profile (Free Report)

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company’s ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

Read More Five stocks we like better than Apple Hims & Hers Slides Nearly 7% as Legal Pressure Adds to Its Growing List of Risks Paychex Plunges, Providing the Entry Investors Have Been Waiting For The Case for Buying High-Yield General Mills Just Strengthened SanDisk’s $1,800 Breakout Turns Memory Hardware Into a Profit Story Want to see what other hedge funds are holding AAPL? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Apple Inc. (NASDAQ:AAPL – Free Report).

Receive News & Ratings for Apple Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Apple and related companies with MarketBeat.com's FREE daily email newsletter.

Seros Financial LLC purchased a new stake in shares of Apple Inc. (NASDAQ:AAPL – Free Report) during the 2nd quarter, according to the company in its most recent 13F filing with the SEC. The institutional investor purchased 4,541 shares of the iPhone maker’s stock, valued at approximately $1,314,000. Apple accounts for about 0.7% of Seros Financial LLC’s holdings, making the stock its 17th largest holding.

A number of other institutional investors also recently bought and sold shares of the stock. Longfellow Investment Management Co. LLC bought a new stake in shares of Apple in the 2nd quarter worth about $30,000. Lifetime Wealth Management P.C. bought a new position in Apple during the 4th quarter valued at about $41,000. Basso Capital Management L.P. purchased a new stake in Apple in the 4th quarter worth about $88,000. Bard Associates Inc. purchased a new stake in Apple in the 4th quarter worth about $109,000. Finally, MidAtlantic Capital Management Inc. bought a new stake in Apple in the fourth quarter worth about $187,000. 67.73% of the stock is currently owned by institutional investors.

Apple Stock Down 0.3% Shares of NASDAQ AAPL opened at $335.92 on Friday. The company has a debt-to-equity ratio of 0.66, a quick ratio of 0.93 and a current ratio of 1.00. The firm has a market capitalization of $4.90 trillion, a price-to-earnings ratio of 38.52, a PEG ratio of 2.95 and a beta of 1.08. The stock has a 50 day moving average price of $321.41 and a 200 day moving average price of $297.07. Apple Inc. has a 52-week low of $243.42 and a 52-week high of $345.34.

Apple (NASDAQ:AAPL – Get Free Report) last released its quarterly earnings data on Thursday, July 30th. The iPhone maker reported $2.02 EPS for the quarter, topping the consensus estimate of $1.89 by $0.13. The company had revenue of $109.42 billion for the quarter, compared to the consensus estimate of $109.04 billion. Apple had a return on equity of 135.46% and a net margin of 27.62%.Apple’s quarterly revenue was up 16.4% on a year-over-year basis. During the same period last year, the business posted $1.57 EPS. Sell-side analysts expect that Apple Inc. will post 8.74 earnings per share for the current year. Apple Announces Dividend The firm also recently disclosed a quarterly dividend, which was paid on Thursday, August 13th. Stockholders of record on Monday, August 10th were paid a dividend of $0.27 per share. The ex-dividend date was Monday, August 10th. This represents a $1.08 dividend on an annualized basis and a dividend yield of 0.3%. Apple’s dividend payout ratio (DPR) is currently 12.39%.

Analyst Upgrades and Downgrades A number of research firms have recently commented on AAPL. Rosenblatt Securities reaffirmed a “neutral” rating and set a $303.00 target price on shares of Apple in a research note on Thursday, September 10th. Barclays reissued an “underweight” rating and set a $245.00 price target (down from $253.00) on shares of Apple in a research note on Friday, July 31st. Bank of America restated a “buy” rating and set a $370.00 price objective on shares of Apple in a report on Wednesday. KeyCorp reaffirmed an “underweight” rating on shares of Apple in a research report on Friday, September 4th. Finally, Evercore set a $380.00 target price on Apple and gave the stock an “outperform” rating in a research note on Friday, September 18th. One analyst has rated the stock with a Strong Buy rating, twenty-six have given a Buy rating, thirteen have given a Hold rating and two have issued a Sell rating to the company. According to data from MarketBeat.com, the stock presently has a consensus rating of “Moderate Buy” and a consensus target price of $340.14.

Read Our Latest Analysis on AAPL

Insider Transactions at Apple In related news, SVP Jennifer Newstead sold 2,399 shares of Apple stock in a transaction that occurred on Tuesday, September 22nd. The shares were sold at an average price of $340.06, for a total transaction of $815,803.94. Following the transaction, the senior vice president directly owned 44,391 shares of the company’s stock, valued at $15,095,603.46. This trade represents a 5.13% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which is available through this link. Insiders have sold 11,031 shares of company stock worth $3,535,759 over the last 90 days. Company insiders own 0.06% of the company’s stock.

More Apple News Here are the key news stories impacting Apple this week:

Positive Sentiment: Strong iPhone 18 demand supports near-term revenue. Long customer lines in India and sustained interest in the iPhone 18 Pro and Pro Max suggest Apple’s premium pricing has not materially weakened demand in a key growth market. However, regional trends are mixed, with China remaining a concern. Inside India newsletter: Apple set to take a bigger bite of the world’s second-largest smartphone market Positive Sentiment: New hardware and possible AI expansion provide growth catalysts. Apple’s iPhone Duo foldable, M6 Mac mini and M5 Ultra Mac Studio are being positioned as evidence that the company can still generate product excitement. Reports that Apple may develop its own AI server chips could also improve control over infrastructure costs and AI performance. Could John Ternus’ Product Strategy Reshape Apple’s Next Growth Phase? Positive Sentiment: Analyst support remains favorable. JPMorgan reaffirmed a “buy” rating, while Bank of America maintained its “buy” rating and set a $370 target, implying further upside from recent levels. Apple analyst ratings Neutral Sentiment: Apple renewed Qualcomm’s global patent license agreement. The deal, effective April 1, 2027, removes a potential licensing uncertainty but also highlights Apple’s continuing relationship with Qualcomm for modem-related technology. Qualcomm, Apple extend licensing agreement for chips Negative Sentiment: Valuation and AI execution are major investor concerns. Commentators argue that AAPL’s large gains and roughly $4.9 trillion market capitalization leave limited room for disappointment, particularly if Apple’s AI products fail to match Meta’s rapidly advancing AI agents and wearables. Apple stock could be 32% overpriced after fresh AI cost warnings Negative Sentiment: Near-term execution issues add pressure. Reports of an iPhone 18 Pro reboot problem requiring a software update, Fitness+ layoffs and an executive’s stock sale may reinforce concerns about product quality, cost control and insider confidence. Apple says software update to fix iPhone 18 Pro rebooting bug is coming next week Apple Company Profile (Free Report)

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company’s ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

Read More Five stocks we like better than Apple Hims & Hers Slides Nearly 7% as Legal Pressure Adds to Its Growing List of Risks Paychex Plunges, Providing the Entry Investors Have Been Waiting For The Case for Buying High-Yield General Mills Just Strengthened SanDisk’s $1,800 Breakout Turns Memory Hardware Into a Profit Story

Receive News & Ratings for Apple Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Apple and related companies with MarketBeat.com's FREE daily email newsletter.

Osbon Capital Management LLC bought a new stake in Apple Inc. (NASDAQ:AAPL – Free Report) during the second quarter, according to its most recent disclosure with the SEC. The firm bought 5,194 shares of the iPhone maker’s stock, valued at approximately $1,503,000. Apple comprises about 1.2% of Osbon Capital Management LLC’s holdings, making the stock its 12th largest position.

Several other hedge funds and other institutional investors have also recently bought and sold shares of the stock. Prospect Hill Management LLC purchased a new stake in shares of Apple during the second quarter worth approximately $146,370,000. Focus Partners Advisor Solutions LLC purchased a new stake in shares of Apple during the 2nd quarter worth $168,646,000. Wealthfront Advisers LLC acquired a new position in shares of Apple during the 2nd quarter worth $482,388,000. Sterling Financial Planning Inc. acquired a new position in Apple during the second quarter worth about $4,666,000. Finally, Baron Silver Stevens Financial Advisors LLC increased its holdings in Apple by 65.6% in the second quarter. Baron Silver Stevens Financial Advisors LLC now owns 66,717 shares of the iPhone maker’s stock valued at $19,305,000 after buying an additional 26,418 shares in the last quarter. 67.73% of the stock is currently owned by institutional investors and hedge funds.

Wall Street Analysts Forecast Growth A number of research firms recently weighed in on AAPL. Arete Research upped their price target on Apple from $305.00 to $335.00 and gave the stock a “buy” rating in a report on Wednesday, June 24th. CICC Research boosted their target price on Apple from $310.00 to $340.00 and gave the stock an “outperform” rating in a research report on Tuesday, August 4th. Royal Bank Of Canada set a $365.00 price target on Apple in a research note on Wednesday, July 15th. JPMorgan Chase & Co. reiterated a “buy” rating on shares of Apple in a research report on Monday. Finally, Piper Sandler started coverage on shares of Apple in a research note on Monday, August 17th. They issued an “overweight” rating on the stock. One investment analyst has rated the stock with a Strong Buy rating, twenty-six have given a Buy rating, thirteen have assigned a Hold rating and two have assigned a Sell rating to the company’s stock. Based on data from MarketBeat, Apple has a consensus rating of “Moderate Buy” and a consensus target price of $340.14.

Read Our Latest Analysis on AAPL Apple News Roundup Here are the key news stories impacting Apple this week:

Positive Sentiment: Strong iPhone 18 demand supports near-term revenue. Long customer lines in India and sustained interest in the iPhone 18 Pro and Pro Max suggest Apple’s premium pricing has not materially weakened demand in a key growth market. However, regional trends are mixed, with China remaining a concern. Inside India newsletter: Apple set to take a bigger bite of the world’s second-largest smartphone market Positive Sentiment: New hardware and possible AI expansion provide growth catalysts. Apple’s iPhone Duo foldable, M6 Mac mini and M5 Ultra Mac Studio are being positioned as evidence that the company can still generate product excitement. Reports that Apple may develop its own AI server chips could also improve control over infrastructure costs and AI performance. Could John Ternus’ Product Strategy Reshape Apple’s Next Growth Phase? Positive Sentiment: Analyst support remains favorable. JPMorgan reaffirmed a “buy” rating, while Bank of America maintained its “buy” rating and set a $370 target, implying further upside from recent levels. Apple analyst ratings Neutral Sentiment: Apple renewed Qualcomm’s global patent license agreement. The deal, effective April 1, 2027, removes a potential licensing uncertainty but also highlights Apple’s continuing relationship with Qualcomm for modem-related technology. Qualcomm, Apple extend licensing agreement for chips Negative Sentiment: Valuation and AI execution are major investor concerns. Commentators argue that AAPL’s large gains and roughly $4.9 trillion market capitalization leave limited room for disappointment, particularly if Apple’s AI products fail to match Meta’s rapidly advancing AI agents and wearables. Apple stock could be 32% overpriced after fresh AI cost warnings Negative Sentiment: Near-term execution issues add pressure. Reports of an iPhone 18 Pro reboot problem requiring a software update, Fitness+ layoffs and an executive’s stock sale may reinforce concerns about product quality, cost control and insider confidence. Apple says software update to fix iPhone 18 Pro rebooting bug is coming next week Insider Transactions at Apple In other Apple news, SVP Jennifer Newstead sold 2,399 shares of Apple stock in a transaction that occurred on Tuesday, September 22nd. The shares were sold at an average price of $340.06, for a total value of $815,803.94. Following the completion of the sale, the senior vice president directly owned 44,391 shares of the company’s stock, valued at approximately $15,095,603.46. The trade was a 5.13% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through this hyperlink. Insiders have sold a total of 11,031 shares of company stock worth $3,535,759 in the last quarter. 0.06% of the stock is currently owned by company insiders.

Apple Stock Down 0.3% AAPL opened at $335.92 on Friday. The firm has a market cap of $4.90 trillion, a P/E ratio of 38.52, a PEG ratio of 2.95 and a beta of 1.08. The business’s fifty day simple moving average is $321.41 and its 200 day simple moving average is $297.07. Apple Inc. has a 52 week low of $243.42 and a 52 week high of $345.34. The company has a quick ratio of 0.93, a current ratio of 1.00 and a debt-to-equity ratio of 0.66.

Apple (NASDAQ:AAPL – Get Free Report) last released its earnings results on Thursday, July 30th. The iPhone maker reported $2.02 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $1.89 by $0.13. Apple had a net margin of 27.62% and a return on equity of 135.46%. The company had revenue of $109.42 billion for the quarter, compared to analyst estimates of $109.04 billion. During the same period in the prior year, the firm earned $1.57 EPS. The firm’s quarterly revenue was up 16.4% on a year-over-year basis. As a group, equities research analysts anticipate that Apple Inc. will post 8.74 EPS for the current fiscal year.

Apple Dividend Announcement The company also recently disclosed a quarterly dividend, which was paid on Thursday, August 13th. Investors of record on Monday, August 10th were paid a dividend of $0.27 per share. The ex-dividend date of this dividend was Monday, August 10th. This represents a $1.08 annualized dividend and a dividend yield of 0.3%. Apple’s dividend payout ratio is presently 12.39%.

Apple Company Profile (Free Report)

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company’s ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

Featured Stories Five stocks we like better than Apple Hims & Hers Slides Nearly 7% as Legal Pressure Adds to Its Growing List of Risks Paychex Plunges, Providing the Entry Investors Have Been Waiting For The Case for Buying High-Yield General Mills Just Strengthened SanDisk’s $1,800 Breakout Turns Memory Hardware Into a Profit Story

Receive News & Ratings for Apple Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Apple and related companies with MarketBeat.com's FREE daily email newsletter.

Covington Investment Advisors Inc. acquired a new stake in shares of Apple Inc. (NASDAQ:AAPL – Free Report) in the 2nd quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission (SEC). The firm acquired 107,968 shares of the iPhone maker’s stock, valued at approximately $31,242,000. Apple accounts for about 4.0% of Covington Investment Advisors Inc.’s holdings, making the stock its 7th biggest position.

A number of other hedge funds have also recently modified their holdings of the business. Biondo Investment Advisors LLC bought a new position in shares of Apple during the second quarter valued at $55,115,000. Saranac Partners Ltd bought a new position in Apple in the 2nd quarter worth about $9,513,000. Jericho Financial LLP purchased a new stake in Apple during the 2nd quarter valued at about $9,650,000. Alpha Advisors LLC VA purchased a new stake in Apple during the 2nd quarter valued at about $8,793,000. Finally, Connor Clark & Lunn Investment Management Ltd. bought a new stake in Apple during the 2nd quarter valued at about $1,063,526,000. Institutional investors own 67.73% of the company’s stock.

Apple News Roundup Here are the key news stories impacting Apple this week:

Positive Sentiment: Strong iPhone 18 demand supports near-term revenue. Long customer lines in India and sustained interest in the iPhone 18 Pro and Pro Max suggest Apple’s premium pricing has not materially weakened demand in a key growth market. However, regional trends are mixed, with China remaining a concern. Inside India newsletter: Apple set to take a bigger bite of the world’s second-largest smartphone market Positive Sentiment: New hardware and possible AI expansion provide growth catalysts. Apple’s iPhone Duo foldable, M6 Mac mini and M5 Ultra Mac Studio are being positioned as evidence that the company can still generate product excitement. Reports that Apple may develop its own AI server chips could also improve control over infrastructure costs and AI performance. Could John Ternus’ Product Strategy Reshape Apple’s Next Growth Phase? Positive Sentiment: Analyst support remains favorable. JPMorgan reaffirmed a “buy” rating, while Bank of America maintained its “buy” rating and set a $370 target, implying further upside from recent levels. Apple analyst ratings Neutral Sentiment: Apple renewed Qualcomm’s global patent license agreement. The deal, effective April 1, 2027, removes a potential licensing uncertainty but also highlights Apple’s continuing relationship with Qualcomm for modem-related technology. Qualcomm, Apple extend licensing agreement for chips Negative Sentiment: Valuation and AI execution are major investor concerns. Commentators argue that AAPL’s large gains and roughly $4.9 trillion market capitalization leave limited room for disappointment, particularly if Apple’s AI products fail to match Meta’s rapidly advancing AI agents and wearables. Apple stock could be 32% overpriced after fresh AI cost warnings Negative Sentiment: Near-term execution issues add pressure. Reports of an iPhone 18 Pro reboot problem requiring a software update, Fitness+ layoffs and an executive’s stock sale may reinforce concerns about product quality, cost control and insider confidence. Apple says software update to fix iPhone 18 Pro rebooting bug is coming next week Wall Street Analysts Forecast Growth Several research analysts have issued reports on the stock. Robert W. Baird lifted their target price on shares of Apple from $310.00 to $330.00 and gave the stock an “outperform” rating in a report on Friday, July 24th. Wedbush reiterated an “outperform” rating and set a $400.00 price target on shares of Apple in a report on Friday, June 5th. Loop Capital set a $380.00 price target on shares of Apple in a research report on Friday, September 18th. Phillip Securities boosted their price objective on shares of Apple from $290.00 to $300.00 and gave the stock a “neutral” rating in a report on Monday, September 14th. Finally, Daiwa Securities Group upped their price objective on Apple from $325.00 to $335.00 and gave the company an “outperform” rating in a research report on Tuesday, August 11th. One investment analyst has rated the stock with a Strong Buy rating, twenty-six have given a Buy rating, thirteen have given a Hold rating and two have issued a Sell rating to the company’s stock. According to MarketBeat, Apple presently has a consensus rating of “Moderate Buy” and an average target price of $340.14. Read Our Latest Stock Analysis on Apple

Insider Activity In related news, SVP Jennifer Newstead sold 2,399 shares of the business’s stock in a transaction that occurred on Tuesday, September 22nd. The shares were sold at an average price of $340.06, for a total transaction of $815,803.94. Following the completion of the sale, the senior vice president directly owned 44,391 shares in the company, valued at approximately $15,095,603.46. The trade was a 5.13% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which can be accessed through the SEC website. Insiders have sold a total of 11,031 shares of company stock valued at $3,535,759 over the last quarter. Company insiders own 0.06% of the company’s stock.

Apple Stock Down 0.3% Apple stock opened at $335.92 on Friday. Apple Inc. has a one year low of $243.42 and a one year high of $345.34. The stock has a fifty day moving average of $321.41 and a 200 day moving average of $297.07. The company has a debt-to-equity ratio of 0.66, a quick ratio of 0.93 and a current ratio of 1.00. The stock has a market cap of $4.90 trillion, a PE ratio of 38.52, a price-to-earnings-growth ratio of 2.95 and a beta of 1.08.

Apple (NASDAQ:AAPL – Get Free Report) last announced its earnings results on Thursday, July 30th. The iPhone maker reported $2.02 earnings per share (EPS) for the quarter, topping the consensus estimate of $1.89 by $0.13. The business had revenue of $109.42 billion for the quarter, compared to analysts’ expectations of $109.04 billion. Apple had a return on equity of 135.46% and a net margin of 27.62%.The business’s revenue for the quarter was up 16.4% on a year-over-year basis. During the same period last year, the firm posted $1.57 earnings per share. As a group, sell-side analysts predict that Apple Inc. will post 8.74 EPS for the current year.

Apple Announces Dividend The firm also recently disclosed a quarterly dividend, which was paid on Thursday, August 13th. Investors of record on Monday, August 10th were issued a $0.27 dividend. The ex-dividend date of this dividend was Monday, August 10th. This represents a $1.08 dividend on an annualized basis and a dividend yield of 0.3%. Apple’s dividend payout ratio (DPR) is presently 12.39%.

Apple Company Profile (Free Report)

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company’s ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

Featured Articles Five stocks we like better than Apple Hims & Hers Slides Nearly 7% as Legal Pressure Adds to Its Growing List of Risks Paychex Plunges, Providing the Entry Investors Have Been Waiting For The Case for Buying High-Yield General Mills Just Strengthened SanDisk’s $1,800 Breakout Turns Memory Hardware Into a Profit Story Want to see what other hedge funds are holding AAPL? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Apple Inc. (NASDAQ:AAPL – Free Report).

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Meiji Yasuda Asset Management Co Ltd. bought a new position in Apple Inc. (NASDAQ:AAPL – Free Report) during the second quarter, according to the company in its most recent 13F filing with the Securities & Exchange Commission. The institutional investor bought 261,856 shares of the iPhone maker’s stock, valued at approximately $75,771,000. Apple comprises 3.4% of Meiji Yasuda Asset Management Co Ltd.’s holdings, making the stock its 2nd biggest holding.

Several other institutional investors also recently bought and sold shares of the stock. Sterling Wealth Management Inc. lifted its stake in shares of Apple by 0.3% in the 2nd quarter. Sterling Wealth Management Inc. now owns 11,579 shares of the iPhone maker’s stock valued at $3,351,000 after purchasing an additional 30 shares during the period. Evansbrook LLC grew its position in Apple by 0.4% during the first quarter. Evansbrook LLC now owns 8,095 shares of the iPhone maker’s stock valued at $2,054,000 after buying an additional 34 shares during the period. JMG Financial Group Ltd. grew its position in Apple by 0.7% during the first quarter. JMG Financial Group Ltd. now owns 5,102 shares of the iPhone maker’s stock valued at $1,295,000 after buying an additional 35 shares during the period. Advocate Investing Services LLC increased its holdings in Apple by 0.5% in the second quarter. Advocate Investing Services LLC now owns 7,847 shares of the iPhone maker’s stock valued at $2,271,000 after buying an additional 39 shares in the last quarter. Finally, Interactive Financial Advisors Inc. increased its holdings in Apple by 4.0% in the fourth quarter. Interactive Financial Advisors Inc. now owns 1,051 shares of the iPhone maker’s stock valued at $286,000 after buying an additional 40 shares in the last quarter. 67.73% of the stock is currently owned by hedge funds and other institutional investors.

Analysts Set New Price Targets AAPL has been the topic of a number of recent analyst reports. Sanford C. Bernstein increased their price target on Apple from $350.00 to $370.00 and gave the stock an “outperform” rating in a research report on Friday, July 31st. Seaport Research Partners cut Apple from a “buy” rating to a “neutral” rating in a research report on Monday, August 17th. TD Cowen reaffirmed a “buy” rating and set a $400.00 target price on shares of Apple in a research note on Thursday, September 10th. Arete Research increased their target price on Apple from $305.00 to $335.00 and gave the company a “buy” rating in a research report on Wednesday, June 24th. Finally, Wells Fargo & Company reissued an “overweight” rating and issued a $350.00 price target (up from $310.00) on shares of Apple in a research note on Friday, July 31st. One equities research analyst has rated the stock with a Strong Buy rating, twenty-six have assigned a Buy rating, thirteen have assigned a Hold rating and two have issued a Sell rating to the company. According to MarketBeat.com, Apple has a consensus rating of “Moderate Buy” and an average price target of $340.14.

View Our Latest Research Report on Apple Apple Price Performance Apple stock opened at $335.92 on Friday. The company has a current ratio of 1.00, a quick ratio of 0.93 and a debt-to-equity ratio of 0.66. The company has a 50-day moving average price of $321.41 and a 200 day moving average price of $297.07. Apple Inc. has a 12-month low of $243.42 and a 12-month high of $345.34. The stock has a market cap of $4.90 trillion, a P/E ratio of 38.52, a PEG ratio of 2.95 and a beta of 1.08.

Apple (NASDAQ:AAPL – Get Free Report) last posted its earnings results on Thursday, July 30th. The iPhone maker reported $2.02 earnings per share for the quarter, beating the consensus estimate of $1.89 by $0.13. The company had revenue of $109.42 billion for the quarter, compared to analyst estimates of $109.04 billion. Apple had a net margin of 27.62% and a return on equity of 135.46%. Apple’s revenue was up 16.4% on a year-over-year basis. During the same period in the previous year, the business posted $1.57 EPS. Sell-side analysts anticipate that Apple Inc. will post 8.74 earnings per share for the current year.

Apple Dividend Announcement The firm also recently disclosed a quarterly dividend, which was paid on Thursday, August 13th. Investors of record on Monday, August 10th were given a $0.27 dividend. This represents a $1.08 annualized dividend and a yield of 0.3%. The ex-dividend date was Monday, August 10th. Apple’s dividend payout ratio is presently 12.39%.

Insiders Place Their Bets In other Apple news, SVP Jennifer Newstead sold 2,399 shares of the firm’s stock in a transaction on Tuesday, September 22nd. The stock was sold at an average price of $340.06, for a total transaction of $815,803.94. Following the completion of the sale, the senior vice president owned 44,391 shares of the company’s stock, valued at $15,095,603.46. This trade represents a 5.13% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is available through the SEC website. Insiders sold 11,031 shares of company stock valued at $3,535,759 in the last ninety days. Corporate insiders own 0.06% of the company’s stock.

Key Apple News Here are the key news stories impacting Apple this week:

Positive Sentiment: Strong iPhone 18 demand supports near-term revenue. Long customer lines in India and sustained interest in the iPhone 18 Pro and Pro Max suggest Apple’s premium pricing has not materially weakened demand in a key growth market. However, regional trends are mixed, with China remaining a concern. Inside India newsletter: Apple set to take a bigger bite of the world’s second-largest smartphone market Positive Sentiment: New hardware and possible AI expansion provide growth catalysts. Apple’s iPhone Duo foldable, M6 Mac mini and M5 Ultra Mac Studio are being positioned as evidence that the company can still generate product excitement. Reports that Apple may develop its own AI server chips could also improve control over infrastructure costs and AI performance. Could John Ternus’ Product Strategy Reshape Apple’s Next Growth Phase? Positive Sentiment: Analyst support remains favorable. JPMorgan reaffirmed a “buy” rating, while Bank of America maintained its “buy” rating and set a $370 target, implying further upside from recent levels. Apple analyst ratings Neutral Sentiment: Apple renewed Qualcomm’s global patent license agreement. The deal, effective April 1, 2027, removes a potential licensing uncertainty but also highlights Apple’s continuing relationship with Qualcomm for modem-related technology. Qualcomm, Apple extend licensing agreement for chips Negative Sentiment: Valuation and AI execution are major investor concerns. Commentators argue that AAPL’s large gains and roughly $4.9 trillion market capitalization leave limited room for disappointment, particularly if Apple’s AI products fail to match Meta’s rapidly advancing AI agents and wearables. Apple stock could be 32% overpriced after fresh AI cost warnings Negative Sentiment: Near-term execution issues add pressure. Reports of an iPhone 18 Pro reboot problem requiring a software update, Fitness+ layoffs and an executive’s stock sale may reinforce concerns about product quality, cost control and insider confidence. Apple says software update to fix iPhone 18 Pro rebooting bug is coming next week About Apple (Free Report)

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company’s ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

Further Reading Five stocks we like better than Apple Hims & Hers Slides Nearly 7% as Legal Pressure Adds to Its Growing List of Risks Paychex Plunges, Providing the Entry Investors Have Been Waiting For The Case for Buying High-Yield General Mills Just Strengthened SanDisk’s $1,800 Breakout Turns Memory Hardware Into a Profit Story Want to see what other hedge funds are holding AAPL? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Apple Inc. (NASDAQ:AAPL – Free Report).

Receive News & Ratings for Apple Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Apple and related companies with MarketBeat.com's FREE daily email newsletter.

Maxi Investments CY Ltd acquired a new position in Apple Inc. (NASDAQ:AAPL – Free Report) in the 2nd quarter, according to its most recent Form 13F filing with the SEC. The institutional investor acquired 48,500 shares of the iPhone maker’s stock, valued at approximately $14,034,000. Apple makes up 2.8% of Maxi Investments CY Ltd’s portfolio, making the stock its 9th largest position.

Other institutional investors have also recently bought and sold shares of the company. Sterling Wealth Management Inc. grew its position in Apple by 0.3% during the second quarter. Sterling Wealth Management Inc. now owns 11,579 shares of the iPhone maker’s stock valued at $3,351,000 after purchasing an additional 30 shares in the last quarter. Evansbrook LLC lifted its position in Apple by 0.4% in the 1st quarter. Evansbrook LLC now owns 8,095 shares of the iPhone maker’s stock worth $2,054,000 after buying an additional 34 shares in the last quarter. JMG Financial Group Ltd. lifted its position in Apple by 0.7% in the 1st quarter. JMG Financial Group Ltd. now owns 5,102 shares of the iPhone maker’s stock worth $1,295,000 after buying an additional 35 shares in the last quarter. Advocate Investing Services LLC boosted its stake in shares of Apple by 0.5% during the 2nd quarter. Advocate Investing Services LLC now owns 7,847 shares of the iPhone maker’s stock valued at $2,271,000 after buying an additional 39 shares during the period. Finally, Interactive Financial Advisors Inc. boosted its stake in shares of Apple by 4.0% during the 4th quarter. Interactive Financial Advisors Inc. now owns 1,051 shares of the iPhone maker’s stock valued at $286,000 after buying an additional 40 shares during the period. 67.73% of the stock is currently owned by institutional investors and hedge funds.

Wall Street Analyst Weigh In AAPL has been the topic of a number of research reports. Moffett Nathanson reaffirmed a “neutral” rating and issued a $304.00 price target (up from $270.00) on shares of Apple in a research note on Tuesday, September 8th. DA Davidson reissued a “neutral” rating and set a $270.00 price objective on shares of Apple in a research report on Wednesday, September 2nd. KGI Securities downgraded Apple from an “outperform” rating to a “hold” rating and set a $315.00 target price on the stock. in a research note on Monday, June 22nd. Citic Securities upped their target price on Apple from $300.00 to $349.00 in a research report on Thursday, August 6th. Finally, Arete Research raised their price target on Apple from $305.00 to $335.00 and gave the stock a “buy” rating in a research note on Wednesday, June 24th. One analyst has rated the stock with a Strong Buy rating, twenty-six have issued a Buy rating, thirteen have issued a Hold rating and two have assigned a Sell rating to the company’s stock. According to data from MarketBeat.com, the stock has a consensus rating of “Moderate Buy” and an average target price of $340.14.

Read Our Latest Report on AAPL Insider Activity at Apple In other news, SVP Jennifer Newstead sold 2,399 shares of Apple stock in a transaction that occurred on Tuesday, September 22nd. The shares were sold at an average price of $340.06, for a total value of $815,803.94. Following the transaction, the senior vice president owned 44,391 shares of the company’s stock, valued at $15,095,603.46. This trade represents a 5.13% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which can be accessed through this hyperlink. Insiders have sold a total of 11,031 shares of company stock valued at $3,535,759 over the last 90 days. Company insiders own 0.06% of the company’s stock.

Apple Price Performance Shares of NASDAQ:AAPL opened at $335.92 on Friday. The stock has a market capitalization of $4.90 trillion, a P/E ratio of 38.52, a P/E/G ratio of 2.95 and a beta of 1.08. The business has a 50-day moving average of $321.41 and a two-hundred day moving average of $297.07. Apple Inc. has a fifty-two week low of $243.42 and a fifty-two week high of $345.34. The company has a debt-to-equity ratio of 0.66, a current ratio of 1.00 and a quick ratio of 0.93.

Apple (NASDAQ:AAPL – Get Free Report) last issued its quarterly earnings data on Thursday, July 30th. The iPhone maker reported $2.02 EPS for the quarter, beating analysts’ consensus estimates of $1.89 by $0.13. Apple had a return on equity of 135.46% and a net margin of 27.62%.The business had revenue of $109.42 billion for the quarter, compared to analyst estimates of $109.04 billion. During the same quarter in the prior year, the firm posted $1.57 EPS. The firm’s revenue for the quarter was up 16.4% on a year-over-year basis. On average, equities research analysts predict that Apple Inc. will post 8.74 EPS for the current fiscal year.

Apple Announces Dividend The business also recently declared a quarterly dividend, which was paid on Thursday, August 13th. Shareholders of record on Monday, August 10th were issued a dividend of $0.27 per share. This represents a $1.08 annualized dividend and a yield of 0.3%. The ex-dividend date was Monday, August 10th. Apple’s dividend payout ratio (DPR) is 12.39%.

Trending Headlines about Apple Here are the key news stories impacting Apple this week:

Positive Sentiment: Strong iPhone 18 demand supports near-term revenue. Long customer lines in India and sustained interest in the iPhone 18 Pro and Pro Max suggest Apple’s premium pricing has not materially weakened demand in a key growth market. However, regional trends are mixed, with China remaining a concern. Inside India newsletter: Apple set to take a bigger bite of the world’s second-largest smartphone market Positive Sentiment: New hardware and possible AI expansion provide growth catalysts. Apple’s iPhone Duo foldable, M6 Mac mini and M5 Ultra Mac Studio are being positioned as evidence that the company can still generate product excitement. Reports that Apple may develop its own AI server chips could also improve control over infrastructure costs and AI performance. Could John Ternus’ Product Strategy Reshape Apple’s Next Growth Phase? Positive Sentiment: Analyst support remains favorable. JPMorgan reaffirmed a “buy” rating, while Bank of America maintained its “buy” rating and set a $370 target, implying further upside from recent levels. Apple analyst ratings Neutral Sentiment: Apple renewed Qualcomm’s global patent license agreement. The deal, effective April 1, 2027, removes a potential licensing uncertainty but also highlights Apple’s continuing relationship with Qualcomm for modem-related technology. Qualcomm, Apple extend licensing agreement for chips Negative Sentiment: Valuation and AI execution are major investor concerns. Commentators argue that AAPL’s large gains and roughly $4.9 trillion market capitalization leave limited room for disappointment, particularly if Apple’s AI products fail to match Meta’s rapidly advancing AI agents and wearables. Apple stock could be 32% overpriced after fresh AI cost warnings Negative Sentiment: Near-term execution issues add pressure. Reports of an iPhone 18 Pro reboot problem requiring a software update, Fitness+ layoffs and an executive’s stock sale may reinforce concerns about product quality, cost control and insider confidence. Apple says software update to fix iPhone 18 Pro rebooting bug is coming next week Apple Profile (Free Report)

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company’s ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

Further Reading Five stocks we like better than Apple Hims & Hers Slides Nearly 7% as Legal Pressure Adds to Its Growing List of Risks Paychex Plunges, Providing the Entry Investors Have Been Waiting For The Case for Buying High-Yield General Mills Just Strengthened SanDisk’s $1,800 Breakout Turns Memory Hardware Into a Profit Story

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Jericho Financial LLP bought a new position in Apple Inc. (NASDAQ:AAPL – Free Report) in the 2nd quarter, according to its most recent disclosure with the Securities and Exchange Commission. The fund bought 33,351 shares of the iPhone maker’s stock, valued at approximately $9,650,000. Apple accounts for approximately 5.0% of Jericho Financial LLP’s portfolio, making the stock its 4th largest position.

A number of other institutional investors and hedge funds also recently modified their holdings of the stock. Deutsche Bank AG acquired a new stake in shares of Apple during the 2nd quarter worth $13,658,359,000. Mitsubishi UFJ Asset Management Co. Ltd. purchased a new stake in shares of Apple during the 2nd quarter valued at about $10,588,946,000. Diamant Asset Management Inc. increased its stake in Apple by 24,974.3% during the 1st quarter. Diamant Asset Management Inc. now owns 26,614,323 shares of the iPhone maker’s stock worth $6,754,449,000 after buying an additional 26,508,181 shares during the period. Amundi increased its position in shares of Apple by 23.2% during the first quarter. Amundi now owns 73,082,616 shares of the iPhone maker’s stock worth $18,547,637,000 after acquiring an additional 13,780,080 shares during the last quarter. Finally, Danske Bank A S acquired a new position in shares of Apple in the 2nd quarter valued at approximately $3,203,206,000. Institutional investors and hedge funds own 67.73% of the company’s stock.

Apple Stock Down 0.3% AAPL stock opened at $335.92 on Friday. The company has a current ratio of 1.00, a quick ratio of 0.93 and a debt-to-equity ratio of 0.66. The firm has a market cap of $4.90 trillion, a PE ratio of 38.52, a PEG ratio of 2.95 and a beta of 1.08. Apple Inc. has a 1 year low of $243.42 and a 1 year high of $345.34. The company has a fifty day simple moving average of $321.41 and a 200 day simple moving average of $297.07.

Apple (NASDAQ:AAPL – Get Free Report) last posted its quarterly earnings data on Thursday, July 30th. The iPhone maker reported $2.02 EPS for the quarter, topping analysts’ consensus estimates of $1.89 by $0.13. The business had revenue of $109.42 billion for the quarter, compared to analyst estimates of $109.04 billion. Apple had a return on equity of 135.46% and a net margin of 27.62%.The firm’s revenue for the quarter was up 16.4% on a year-over-year basis. During the same period in the previous year, the company posted $1.57 earnings per share. Sell-side analysts anticipate that Apple Inc. will post 8.74 EPS for the current fiscal year. Apple Dividend Announcement The business also recently disclosed a quarterly dividend, which was paid on Thursday, August 13th. Stockholders of record on Monday, August 10th were given a dividend of $0.27 per share. The ex-dividend date of this dividend was Monday, August 10th. This represents a $1.08 dividend on an annualized basis and a dividend yield of 0.3%. Apple’s dividend payout ratio is currently 12.39%.

More Apple News Here are the key news stories impacting Apple this week:

Positive Sentiment: Strong iPhone 18 demand supports near-term revenue. Long customer lines in India and sustained interest in the iPhone 18 Pro and Pro Max suggest Apple’s premium pricing has not materially weakened demand in a key growth market. However, regional trends are mixed, with China remaining a concern. Inside India newsletter: Apple set to take a bigger bite of the world’s second-largest smartphone market Positive Sentiment: New hardware and possible AI expansion provide growth catalysts. Apple’s iPhone Duo foldable, M6 Mac mini and M5 Ultra Mac Studio are being positioned as evidence that the company can still generate product excitement. Reports that Apple may develop its own AI server chips could also improve control over infrastructure costs and AI performance. Could John Ternus’ Product Strategy Reshape Apple’s Next Growth Phase? Positive Sentiment: Analyst support remains favorable. JPMorgan reaffirmed a “buy” rating, while Bank of America maintained its “buy” rating and set a $370 target, implying further upside from recent levels. Apple analyst ratings Neutral Sentiment: Apple renewed Qualcomm’s global patent license agreement. The deal, effective April 1, 2027, removes a potential licensing uncertainty but also highlights Apple’s continuing relationship with Qualcomm for modem-related technology. Qualcomm, Apple extend licensing agreement for chips Negative Sentiment: Valuation and AI execution are major investor concerns. Commentators argue that AAPL’s large gains and roughly $4.9 trillion market capitalization leave limited room for disappointment, particularly if Apple’s AI products fail to match Meta’s rapidly advancing AI agents and wearables. Apple stock could be 32% overpriced after fresh AI cost warnings Negative Sentiment: Near-term execution issues add pressure. Reports of an iPhone 18 Pro reboot problem requiring a software update, Fitness+ layoffs and an executive’s stock sale may reinforce concerns about product quality, cost control and insider confidence. Apple says software update to fix iPhone 18 Pro rebooting bug is coming next week Analyst Ratings Changes Several research analysts have recently commented on AAPL shares. DZ Bank lowered Apple from a “buy” rating to a “hold” rating and set a $310.00 target price for the company. in a research report on Tuesday, August 4th. Citigroup restated a “buy” rating on shares of Apple in a research report on Thursday, September 10th. BTIG Research initiated coverage on Apple in a research note on Monday, August 17th. They issued a “neutral” rating for the company. CICC Research upped their price target on shares of Apple from $310.00 to $340.00 and gave the stock an “outperform” rating in a research note on Tuesday, August 4th. Finally, Barclays reaffirmed an “underweight” rating and set a $245.00 price target (down from $253.00) on shares of Apple in a research note on Friday, July 31st. One research analyst has rated the stock with a Strong Buy rating, twenty-six have assigned a Buy rating, thirteen have issued a Hold rating and two have assigned a Sell rating to the company’s stock. According to MarketBeat.com, the stock presently has a consensus rating of “Moderate Buy” and a consensus target price of $340.14.

View Our Latest Report on AAPL

Insiders Place Their Bets In related news, SVP Jennifer Newstead sold 2,399 shares of the firm’s stock in a transaction on Tuesday, September 22nd. The stock was sold at an average price of $340.06, for a total value of $815,803.94. Following the completion of the transaction, the senior vice president directly owned 44,391 shares of the company’s stock, valued at $15,095,603.46. This trade represents a 5.13% decrease in their ownership of the stock. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available through this hyperlink. Insiders sold 11,031 shares of company stock worth $3,535,759 over the last 90 days. 0.06% of the stock is owned by company insiders.

Apple Company Profile (Free Report)

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company’s ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

Further Reading Five stocks we like better than Apple Hims & Hers Slides Nearly 7% as Legal Pressure Adds to Its Growing List of Risks Paychex Plunges, Providing the Entry Investors Have Been Waiting For The Case for Buying High-Yield General Mills Just Strengthened SanDisk’s $1,800 Breakout Turns Memory Hardware Into a Profit Story

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Apple (AAPL +0.17%) has been a difficult company for investors to evaluate recently, in part because it trailed the S&P 500 in two of the past four years, largely due to concerns that it was missing out on the artificial intelligence boom.

But some of those concerns have subsided, and Apple's shares are now up 113% over the past four years, compared to the S&P 500's 95% gain.

So, where is Apple stock headed by 2030, and can it continue outpacing the market? 

Image source: The Motley Fool.

Apple stock could continue rising, though more modestly There's no way to know for certain what Apple's share price will be in 2030, but a look at its historical returns can tell us how much better it has performed than the S&P 500.

For example, over the past 15 years, Apple shares have delivered annualized returns of about 25% compared with the S&P 500's annualized returns of about 14% (including dividend reinvestment in both figures).

There's no guarantee it will keep delivering similar levels of long-term returns, of course. But given the current expansion of the AI market, Apple's strong position in consumer tech hardware and services, and the company's high-margin business, I think it is well positioned to continue beating the market.

Over the past four years, Apple's annualized total returns of over 15% were only slightly ahead of the S&P 500's 13.5% returns.

If I had to guess, I'd say the stock will have even lower annualized returns over the next four years -- perhaps about 12% -- than it did over the previous four. If that happens, a $1,000 investment made in Apple stock today would grow into a position worth about $1,464 in September 2030.

This assumes the company continues to increase its revenue at its current pace, and benefits from its expanding services business, its new Siri AI, and an expanding iPhone lineup that includes the new iPhone Duo.

That forecast also assumes that geopolitical instability, rising U.S. debt, higher interest rates, and concerns about rogue artificial intelligence could cause volatility in Apple stock and the broader market over the next few years.

Premium Feature

Moneyball Superscore

88/100

Today's Change

(

0.17

%) $

0.58

Current Price

$

337.60

Why it's worth buying Apple right now While it's impossible to know where Apple stock will be in four years, the company's track record of success and current trajectory should give you confidence that it's worth owning.

Apple had about $117 billion in operating cash flow over the past nine months, giving the company plenty of funds to make acquisitions or invest in product development. And even though its margins are under some short-term pressure, the company estimates that its current-quarter gross margin will be about 48%. All of this suggests that Apple will remain highly profitable over the coming years.

At a time when its competitors are spending heavily on AI infrastructure -- with projections for the six largest hyperscalers to lay out $1.3 trillion in capex next year -- Apple is not investing in either developing the latest AI model or building enormous data centers. Instead, it's banking on consumers wanting to buy its high-end devices to access its AI agents.

If history is any indicator, betting on Apple's success will prove to be a wise move for investors.

Clear Harbor Asset Management LLC bought a new position in shares of Apple Inc. (NASDAQ:AAPL – Free Report) during the 2nd quarter, according to the company in its most recent 13F filing with the Securities & Exchange Commission. The institutional investor bought 308,205 shares of the iPhone maker’s stock, valued at approximately $89,182,000. Apple comprises 5.5% of Clear Harbor Asset Management LLC’s investment portfolio, making the stock its 2nd largest position.

A number of other hedge funds and other institutional investors also recently made changes to their positions in the business. Prospect Hill Management LLC acquired a new stake in Apple in the second quarter worth about $146,370,000. Focus Partners Advisor Solutions LLC bought a new position in shares of Apple in the 2nd quarter valued at about $168,646,000. Wealthfront Advisers LLC acquired a new stake in shares of Apple during the 2nd quarter worth approximately $482,388,000. Baron Silver Stevens Financial Advisors LLC raised its stake in shares of Apple by 65.6% during the second quarter. Baron Silver Stevens Financial Advisors LLC now owns 66,717 shares of the iPhone maker’s stock worth $19,305,000 after buying an additional 26,418 shares during the last quarter. Finally, Sterling Financial Planning Inc. bought a new stake in shares of Apple during the second quarter worth approximately $4,666,000. 67.73% of the stock is currently owned by institutional investors and hedge funds.

More Apple News Here are the key news stories impacting Apple this week:

Positive Sentiment: Bank of America reaffirmed its Buy rating and assigned a $370 price target, implying further upside. The firm highlighted improving iPhone 18 Pro Max availability trends, while premium demand remains relatively resilient. BofA Sends Stark Message to Apple Stock Investors on iPhone 18 Positive Sentiment: Apple’s new M6 Mac mini and M5 Mac Studio are being marketed as lower-cost alternatives to cloud-based AI infrastructure, potentially expanding Apple’s enterprise opportunity. Their ability to run large AI models locally could create a new hardware growth driver. With new Macs, Apple aims to take on Microsoft and Nvidia Positive Sentiment: Reports that Apple is developing a screenless fitness tracker to compete with Whoop and Oura point to potential long-term expansion in health and wearables, although a launch may not occur until 2028. Apple could take on Whoop with a new fitness tracker Insider Activity In related news, SVP Jennifer Newstead sold 1,438 shares of the firm’s stock in a transaction on Tuesday, September 15th. The shares were sold at an average price of $330.19, for a total transaction of $474,813.22. Following the sale, the senior vice president directly owned 32,914 shares in the company, valued at $10,867,873.66. This trade represents a 4.19% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the SEC, which is available at this hyperlink. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Insiders have sold a total of 8,632 shares of company stock worth $2,719,955 over the last ninety days. 0.06% of the stock is owned by corporate insiders. Analysts Set New Price Targets AAPL has been the topic of a number of recent research reports. Daiwa Securities Group raised their price objective on shares of Apple from $325.00 to $335.00 and gave the company an “outperform” rating in a research note on Tuesday, August 11th. Loop Capital set a $380.00 target price on shares of Apple in a research report on Friday, September 18th. Citigroup reissued a “buy” rating on shares of Apple in a research note on Thursday, September 10th. Robert W. Baird raised their price target on Apple from $310.00 to $330.00 and gave the stock an “outperform” rating in a research report on Friday, July 24th. Finally, Oppenheimer reiterated a “market perform” rating on shares of Apple in a report on Thursday, September 10th. One equities research analyst has rated the stock with a Strong Buy rating, twenty-six have assigned a Buy rating, thirteen have given a Hold rating and two have issued a Sell rating to the company. According to data from MarketBeat.com, the company presently has an average rating of “Moderate Buy” and a consensus target price of $340.14.

Get Our Latest Research Report on Apple

Apple Stock Performance AAPL stock opened at $337.02 on Thursday. Apple Inc. has a 1-year low of $243.42 and a 1-year high of $345.34. The company has a current ratio of 1.00, a quick ratio of 0.93 and a debt-to-equity ratio of 0.66. The firm has a market cap of $4.92 trillion, a PE ratio of 38.65, a P/E/G ratio of 2.95 and a beta of 1.08. The business’s 50-day moving average price is $321.36 and its two-hundred day moving average price is $296.51.

Apple (NASDAQ:AAPL – Get Free Report) last announced its quarterly earnings results on Thursday, July 30th. The iPhone maker reported $2.02 earnings per share (EPS) for the quarter, topping the consensus estimate of $1.89 by $0.13. Apple had a return on equity of 135.46% and a net margin of 27.62%.The company had revenue of $109.42 billion during the quarter, compared to the consensus estimate of $109.04 billion. During the same period in the prior year, the company earned $1.57 earnings per share. The company’s revenue for the quarter was up 16.4% compared to the same quarter last year. As a group, research analysts forecast that Apple Inc. will post 8.74 earnings per share for the current year.

Apple Announces Dividend The business also recently declared a quarterly dividend, which was paid on Thursday, August 13th. Stockholders of record on Monday, August 10th were issued a $0.27 dividend. This represents a $1.08 annualized dividend and a dividend yield of 0.3%. The ex-dividend date was Monday, August 10th. Apple’s dividend payout ratio is 12.39%.

About Apple (Free Report)

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company’s ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

Featured Stories Five stocks we like better than Apple Chips to Bots: Qualcomm’s Agentic AI Breakout Ciena Fell 40%—Now One Analyst Sees 50% Upside Energy Transfer Taps the AI Power Boom Viking’s Obesity Edge May Be Staying Power, Not Weight Loss Want to see what other hedge funds are holding AAPL? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Apple Inc. (NASDAQ:AAPL – Free Report).

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Chou Associates Management Inc. purchased a new position in shares of Apple Inc. (NASDAQ:AAPL – Free Report) in the 2nd quarter, according to the company in its most recent filing with the SEC. The institutional investor purchased 40,000 shares of the iPhone maker’s stock, valued at approximately $11,574,000. Apple accounts for approximately 5.3% of Chou Associates Management Inc.’s portfolio, making the stock its 6th biggest holding.

A number of other hedge funds have also bought and sold shares of AAPL. Deutsche Bank AG bought a new stake in shares of Apple during the second quarter valued at about $13,658,359,000. Mitsubishi UFJ Asset Management Co. Ltd. purchased a new stake in shares of Apple in the second quarter worth $10,588,946,000. Diamant Asset Management Inc. boosted its stake in Apple by 24,974.3% during the first quarter. Diamant Asset Management Inc. now owns 26,614,323 shares of the iPhone maker’s stock valued at $6,754,449,000 after buying an additional 26,508,181 shares during the period. Amundi grew its position in Apple by 23.2% during the first quarter. Amundi now owns 73,082,616 shares of the iPhone maker’s stock worth $18,547,637,000 after buying an additional 13,780,080 shares in the last quarter. Finally, Danske Bank A S bought a new position in Apple in the 2nd quarter worth about $3,203,206,000. 67.73% of the stock is currently owned by hedge funds and other institutional investors.

Apple News Roundup Here are the key news stories impacting Apple this week:

Positive Sentiment: Bank of America reaffirmed its Buy rating and assigned a $370 price target, implying further upside. The firm highlighted improving iPhone 18 Pro Max availability trends, while premium demand remains relatively resilient. BofA Sends Stark Message to Apple Stock Investors on iPhone 18 Positive Sentiment: Apple’s new M6 Mac mini and M5 Mac Studio are being marketed as lower-cost alternatives to cloud-based AI infrastructure, potentially expanding Apple’s enterprise opportunity. Their ability to run large AI models locally could create a new hardware growth driver. With new Macs, Apple aims to take on Microsoft and Nvidia Positive Sentiment: Reports that Apple is developing a screenless fitness tracker to compete with Whoop and Oura point to potential long-term expansion in health and wearables, although a launch may not occur until 2028. Apple could take on Whoop with a new fitness tracker Apple Trading Down 0.8% Shares of AAPL opened at $337.02 on Thursday. The company has a quick ratio of 0.93, a current ratio of 1.00 and a debt-to-equity ratio of 0.66. The stock has a market capitalization of $4.92 trillion, a P/E ratio of 38.65, a PEG ratio of 2.95 and a beta of 1.08. Apple Inc. has a twelve month low of $243.42 and a twelve month high of $345.34. The firm has a fifty day simple moving average of $321.36 and a two-hundred day simple moving average of $296.51. Apple (NASDAQ:AAPL – Get Free Report) last released its quarterly earnings results on Thursday, July 30th. The iPhone maker reported $2.02 earnings per share for the quarter, beating the consensus estimate of $1.89 by $0.13. Apple had a net margin of 27.62% and a return on equity of 135.46%. The business had revenue of $109.42 billion for the quarter, compared to analysts’ expectations of $109.04 billion. During the same quarter in the previous year, the business posted $1.57 earnings per share. The firm’s revenue for the quarter was up 16.4% compared to the same quarter last year. On average, research analysts anticipate that Apple Inc. will post 8.74 EPS for the current year.

Apple Announces Dividend The company also recently disclosed a quarterly dividend, which was paid on Thursday, August 13th. Shareholders of record on Monday, August 10th were given a dividend of $0.27 per share. The ex-dividend date of this dividend was Monday, August 10th. This represents a $1.08 annualized dividend and a yield of 0.3%. Apple’s dividend payout ratio (DPR) is currently 12.39%.

Wall Street Analysts Forecast Growth A number of analysts have recently issued reports on the company. Weiss Ratings downgraded Apple from a “buy (b)” rating to a “buy (b-)” rating in a research report on Friday, September 18th. Wells Fargo & Company reiterated an “overweight” rating and set a $350.00 target price (up from $310.00) on shares of Apple in a research report on Friday, July 31st. KeyCorp restated an “underweight” rating on shares of Apple in a research report on Friday, September 4th. Jefferies Financial Group reissued an “underperform” rating on shares of Apple in a research note on Wednesday, September 9th. Finally, Seaport Research Partners lowered Apple from a “buy” rating to a “neutral” rating in a research note on Monday, August 17th. One investment analyst has rated the stock with a Strong Buy rating, twenty-six have assigned a Buy rating, thirteen have issued a Hold rating and two have assigned a Sell rating to the company’s stock. According to data from MarketBeat.com, the company currently has a consensus rating of “Moderate Buy” and an average price target of $340.14.

View Our Latest Stock Report on Apple

Insider Buying and Selling In related news, SVP Jennifer Newstead sold 1,438 shares of the firm’s stock in a transaction that occurred on Tuesday, September 15th. The stock was sold at an average price of $330.19, for a total transaction of $474,813.22. Following the completion of the transaction, the senior vice president owned 32,914 shares of the company’s stock, valued at $10,867,873.66. This trade represents a 4.19% decrease in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available at this hyperlink. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Insiders have sold a total of 8,632 shares of company stock worth $2,719,955 over the last 90 days. Insiders own 0.06% of the company’s stock.

Apple Profile (Free Report)

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company’s ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

Recommended Stories Five stocks we like better than Apple Chips to Bots: Qualcomm’s Agentic AI Breakout Ciena Fell 40%—Now One Analyst Sees 50% Upside Energy Transfer Taps the AI Power Boom Viking’s Obesity Edge May Be Staying Power, Not Weight Loss Want to see what other hedge funds are holding AAPL? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Apple Inc. (NASDAQ:AAPL – Free Report).

Receive News & Ratings for Apple Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Apple and related companies with MarketBeat.com's FREE daily email newsletter.

Cadence Wealth Management LLC acquired a new stake in shares of Apple Inc. (NASDAQ:AAPL – Free Report) during the second quarter, according to its most recent disclosure with the SEC. The fund acquired 2,286 shares of the iPhone maker’s stock, valued at approximately $661,000.

Other institutional investors and hedge funds also recently added to or reduced their stakes in the company. Academy Capital Management bought a new stake in shares of Apple during the second quarter worth $79,101,000. CFO4Life Group LLC bought a new position in shares of Apple in the second quarter worth about $34,768,000. Quantbot Technologies LP purchased a new position in Apple in the 2nd quarter worth about $3,534,000. Fortress Financial Group LLC bought a new stake in Apple during the 2nd quarter valued at about $1,787,000. Finally, Evolve Private Wealth LLC bought a new stake in Apple during the 2nd quarter valued at about $46,134,000. Institutional investors own 67.73% of the company’s stock.

Insiders Place Their Bets In other Apple news, SVP Jennifer Newstead sold 1,438 shares of Apple stock in a transaction on Tuesday, September 15th. The shares were sold at an average price of $330.19, for a total value of $474,813.22. Following the transaction, the senior vice president directly owned 32,914 shares of the company’s stock, valued at approximately $10,867,873.66. The trade was a 4.19% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through the SEC website. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Insiders have sold 8,632 shares of company stock valued at $2,719,955 in the last three months. 0.06% of the stock is owned by company insiders.

Trending Headlines about Apple Here are the key news stories impacting Apple this week: Positive Sentiment: Bank of America reaffirmed its Buy rating and assigned a $370 price target, implying further upside. The firm highlighted improving iPhone 18 Pro Max availability trends, while premium demand remains relatively resilient. BofA Sends Stark Message to Apple Stock Investors on iPhone 18 Positive Sentiment: Apple’s new M6 Mac mini and M5 Mac Studio are being marketed as lower-cost alternatives to cloud-based AI infrastructure, potentially expanding Apple’s enterprise opportunity. Their ability to run large AI models locally could create a new hardware growth driver. With new Macs, Apple aims to take on Microsoft and Nvidia Positive Sentiment: Reports that Apple is developing a screenless fitness tracker to compete with Whoop and Oura point to potential long-term expansion in health and wearables, although a launch may not occur until 2028. Apple could take on Whoop with a new fitness tracker Apple Price Performance Shares of AAPL stock opened at $337.02 on Thursday. The stock’s 50-day moving average is $321.36 and its 200 day moving average is $296.51. Apple Inc. has a 1-year low of $243.42 and a 1-year high of $345.34. The company has a debt-to-equity ratio of 0.66, a current ratio of 1.00 and a quick ratio of 0.93. The company has a market cap of $4.92 trillion, a P/E ratio of 38.65, a PEG ratio of 2.95 and a beta of 1.08.

Apple (NASDAQ:AAPL – Get Free Report) last released its quarterly earnings results on Thursday, July 30th. The iPhone maker reported $2.02 EPS for the quarter, beating the consensus estimate of $1.89 by $0.13. Apple had a net margin of 27.62% and a return on equity of 135.46%. The business had revenue of $109.42 billion during the quarter, compared to analyst estimates of $109.04 billion. During the same period in the prior year, the firm posted $1.57 earnings per share. The company’s quarterly revenue was up 16.4% on a year-over-year basis. Research analysts predict that Apple Inc. will post 8.74 earnings per share for the current fiscal year.

Apple Dividend Announcement The company also recently announced a quarterly dividend, which was paid on Thursday, August 13th. Investors of record on Monday, August 10th were given a dividend of $0.27 per share. The ex-dividend date of this dividend was Monday, August 10th. This represents a $1.08 dividend on an annualized basis and a yield of 0.3%. Apple’s dividend payout ratio is presently 12.39%.

Wall Street Analysts Forecast Growth AAPL has been the topic of a number of research analyst reports. Citic Securities upped their target price on shares of Apple from $300.00 to $349.00 in a research note on Thursday, August 6th. TD Cowen restated a “buy” rating and set a $400.00 price objective on shares of Apple in a report on Thursday, September 10th. Rosenblatt Securities reiterated a “neutral” rating and issued a $303.00 target price on shares of Apple in a report on Thursday, September 10th. KGI Securities lowered Apple from an “outperform” rating to a “hold” rating and set a $315.00 price target on the stock. in a research note on Monday, June 22nd. Finally, Arete Research upped their price objective on shares of Apple from $305.00 to $335.00 and gave the stock a “buy” rating in a research note on Wednesday, June 24th. One investment analyst has rated the stock with a Strong Buy rating, twenty-six have issued a Buy rating, thirteen have given a Hold rating and two have issued a Sell rating to the company’s stock. According to data from MarketBeat.com, the company currently has a consensus rating of “Moderate Buy” and an average price target of $340.14.

View Our Latest Stock Report on Apple

Apple Profile (Free Report)

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company’s ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

Further Reading Five stocks we like better than Apple Chips to Bots: Qualcomm’s Agentic AI Breakout Ciena Fell 40%—Now One Analyst Sees 50% Upside Energy Transfer Taps the AI Power Boom Viking’s Obesity Edge May Be Staying Power, Not Weight Loss Want to see what other hedge funds are holding AAPL? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Apple Inc. (NASDAQ:AAPL – Free Report).

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Compass Financial Management LLC purchased a new position in Apple Inc. (NASDAQ:AAPL – Free Report) during the 2nd quarter, according to the company in its most recent filing with the SEC. The institutional investor purchased 86,448 shares of the iPhone maker’s stock, valued at approximately $25,894,000. Apple accounts for approximately 3.1% of Compass Financial Management LLC’s holdings, making the stock its 2nd biggest position.

Several other institutional investors and hedge funds have also bought and sold shares of the business. Sterling Wealth Management Inc. increased its holdings in shares of Apple by 0.3% in the 2nd quarter. Sterling Wealth Management Inc. now owns 11,579 shares of the iPhone maker’s stock valued at $3,351,000 after acquiring an additional 30 shares during the period. Evansbrook LLC grew its position in Apple by 0.4% during the 1st quarter. Evansbrook LLC now owns 8,095 shares of the iPhone maker’s stock worth $2,054,000 after purchasing an additional 34 shares during the last quarter. JMG Financial Group Ltd. grew its position in Apple by 0.7% during the 1st quarter. JMG Financial Group Ltd. now owns 5,102 shares of the iPhone maker’s stock worth $1,295,000 after purchasing an additional 35 shares during the last quarter. Advocate Investing Services LLC increased its stake in Apple by 0.5% in the second quarter. Advocate Investing Services LLC now owns 7,847 shares of the iPhone maker’s stock valued at $2,271,000 after purchasing an additional 39 shares during the period. Finally, Interactive Financial Advisors Inc. raised its holdings in shares of Apple by 4.0% in the fourth quarter. Interactive Financial Advisors Inc. now owns 1,051 shares of the iPhone maker’s stock valued at $286,000 after buying an additional 40 shares during the last quarter. 67.73% of the stock is currently owned by institutional investors and hedge funds.

Apple Stock Performance NASDAQ:AAPL opened at $337.02 on Thursday. The firm’s fifty day simple moving average is $321.36 and its 200-day simple moving average is $296.51. The company has a quick ratio of 0.93, a current ratio of 1.00 and a debt-to-equity ratio of 0.66. The stock has a market cap of $4.92 trillion, a PE ratio of 38.65, a price-to-earnings-growth ratio of 2.95 and a beta of 1.08. Apple Inc. has a fifty-two week low of $243.42 and a fifty-two week high of $345.34.

Apple (NASDAQ:AAPL – Get Free Report) last released its quarterly earnings data on Thursday, July 30th. The iPhone maker reported $2.02 EPS for the quarter, topping analysts’ consensus estimates of $1.89 by $0.13. Apple had a net margin of 27.62% and a return on equity of 135.46%. The firm had revenue of $109.42 billion for the quarter, compared to the consensus estimate of $109.04 billion. During the same quarter in the previous year, the firm earned $1.57 earnings per share. The firm’s revenue was up 16.4% on a year-over-year basis. Analysts expect that Apple Inc. will post 8.74 earnings per share for the current fiscal year. Apple Announces Dividend The company also recently declared a quarterly dividend, which was paid on Thursday, August 13th. Stockholders of record on Monday, August 10th were paid a dividend of $0.27 per share. The ex-dividend date of this dividend was Monday, August 10th. This represents a $1.08 annualized dividend and a dividend yield of 0.3%. Apple’s payout ratio is 12.39%.

Apple News Roundup Here are the key news stories impacting Apple this week:

Positive Sentiment: Bank of America reaffirmed its Buy rating and assigned a $370 price target, implying further upside. The firm highlighted improving iPhone 18 Pro Max availability trends, while premium demand remains relatively resilient. BofA Sends Stark Message to Apple Stock Investors on iPhone 18 Positive Sentiment: Apple’s new M6 Mac mini and M5 Mac Studio are being marketed as lower-cost alternatives to cloud-based AI infrastructure, potentially expanding Apple’s enterprise opportunity. Their ability to run large AI models locally could create a new hardware growth driver. With new Macs, Apple aims to take on Microsoft and Nvidia Positive Sentiment: Reports that Apple is developing a screenless fitness tracker to compete with Whoop and Oura point to potential long-term expansion in health and wearables, although a launch may not occur until 2028. Apple could take on Whoop with a new fitness tracker Insider Buying and Selling at Apple In other news, SVP Jennifer Newstead sold 1,438 shares of Apple stock in a transaction on Tuesday, September 15th. The stock was sold at an average price of $330.19, for a total transaction of $474,813.22. Following the completion of the transaction, the senior vice president owned 32,914 shares of the company’s stock, valued at $10,867,873.66. The trade was a 4.19% decrease in their position. The transaction was disclosed in a filing with the SEC, which is available through this hyperlink. The sale was made to cover tax withholding obligations related to the vesting of equity awards. In the last 90 days, insiders sold 8,632 shares of company stock valued at $2,719,955. Corporate insiders own 0.06% of the company’s stock.

Wall Street Analysts Forecast Growth A number of analysts have weighed in on AAPL shares. Arete Research increased their price objective on Apple from $305.00 to $335.00 and gave the stock a “buy” rating in a research report on Wednesday, June 24th. Jefferies Financial Group restated an “underperform” rating on shares of Apple in a research note on Wednesday, September 9th. TD Cowen reaffirmed a “buy” rating and set a $400.00 price target on shares of Apple in a report on Thursday, September 10th. Raymond James Financial reiterated a “market perform” rating on shares of Apple in a research report on Friday, July 31st. Finally, Bank of America reissued a “buy” rating and issued a $370.00 price objective on shares of Apple in a research note on Wednesday. One research analyst has rated the stock with a Strong Buy rating, twenty-six have given a Buy rating, thirteen have assigned a Hold rating and two have assigned a Sell rating to the stock. Based on data from MarketBeat.com, the stock presently has an average rating of “Moderate Buy” and a consensus price target of $340.14.

Check Out Our Latest Report on AAPL

About Apple (Free Report)

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company’s ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

Featured Stories Five stocks we like better than Apple Chips to Bots: Qualcomm’s Agentic AI Breakout Ciena Fell 40%—Now One Analyst Sees 50% Upside Energy Transfer Taps the AI Power Boom Viking’s Obesity Edge May Be Staying Power, Not Weight Loss Want to see what other hedge funds are holding AAPL? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Apple Inc. (NASDAQ:AAPL – Free Report).

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Daiichi Life Insurance Co. Ltd. purchased a new stake in Apple Inc. (NASDAQ:AAPL – Free Report) in the second quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission (SEC). The institutional investor purchased 767,131 shares of the iPhone maker’s stock, valued at approximately $221,977,000. Apple comprises 5.2% of Daiichi Life Insurance Co. Ltd.’s investment portfolio, making the stock its largest position.

A number of other hedge funds have also recently bought and sold shares of the business. Commerce Bank bought a new stake in Apple in the second quarter valued at about $1,236,795,000. GQG Partners LLC bought a new position in Apple during the 2nd quarter worth approximately $372,229,000. Northwestern Mutual Wealth Management Co. acquired a new position in shares of Apple in the 2nd quarter worth approximately $1,033,310,000. Cadence Wealth Management LLC acquired a new position in shares of Apple in the 2nd quarter worth approximately $661,000. Finally, Academy Capital Management bought a new stake in shares of Apple in the 2nd quarter valued at approximately $79,101,000. Institutional investors and hedge funds own 67.73% of the company’s stock.

Analyst Upgrades and Downgrades AAPL has been the topic of several research reports. Morgan Stanley reissued an “overweight” rating and set a $360.00 price target on shares of Apple in a research report on Wednesday, September 2nd. The Goldman Sachs Group assumed coverage on shares of Apple in a research note on Monday, August 17th. They set a “buy” rating for the company. Wedbush reissued an “outperform” rating and set a $400.00 target price on shares of Apple in a report on Friday, June 5th. Bank of America restated a “buy” rating and issued a $370.00 price target on shares of Apple in a research report on Wednesday. Finally, China Renaissance lowered shares of Apple from a “buy” rating to a “hold” rating and decreased their price target for the company from $329.00 to $280.00 in a report on Tuesday, August 4th. One investment analyst has rated the stock with a Strong Buy rating, twenty-six have issued a Buy rating, thirteen have issued a Hold rating and two have given a Sell rating to the company’s stock. Based on data from MarketBeat.com, Apple presently has an average rating of “Moderate Buy” and a consensus target price of $340.14.

Check Out Our Latest Research Report on AAPL Apple Stock Performance Shares of AAPL opened at $337.02 on Thursday. Apple Inc. has a 1 year low of $243.42 and a 1 year high of $345.34. The company has a market cap of $4.92 trillion, a price-to-earnings ratio of 38.65, a price-to-earnings-growth ratio of 2.95 and a beta of 1.08. The company has a debt-to-equity ratio of 0.66, a quick ratio of 0.93 and a current ratio of 1.00. The firm has a fifty day moving average of $321.36 and a 200-day moving average of $296.51.

Apple (NASDAQ:AAPL – Get Free Report) last issued its quarterly earnings data on Thursday, July 30th. The iPhone maker reported $2.02 earnings per share for the quarter, beating the consensus estimate of $1.89 by $0.13. The firm had revenue of $109.42 billion for the quarter, compared to the consensus estimate of $109.04 billion. Apple had a net margin of 27.62% and a return on equity of 135.46%. Apple’s quarterly revenue was up 16.4% compared to the same quarter last year. During the same period last year, the firm posted $1.57 EPS. As a group, equities analysts anticipate that Apple Inc. will post 8.74 earnings per share for the current year.

Apple Dividend Announcement The firm also recently declared a quarterly dividend, which was paid on Thursday, August 13th. Stockholders of record on Monday, August 10th were issued a dividend of $0.27 per share. This represents a $1.08 dividend on an annualized basis and a dividend yield of 0.3%. The ex-dividend date of this dividend was Monday, August 10th. Apple’s payout ratio is 12.39%.

Insider Buying and Selling In other Apple news, SVP Jennifer Newstead sold 1,438 shares of Apple stock in a transaction on Tuesday, September 15th. The stock was sold at an average price of $330.19, for a total transaction of $474,813.22. Following the sale, the senior vice president owned 32,914 shares of the company’s stock, valued at $10,867,873.66. The trade was a 4.19% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available at this hyperlink. The sale was made to cover tax withholding obligations related to the vesting of equity awards. In the last 90 days, insiders sold 8,632 shares of company stock valued at $2,719,955. 0.06% of the stock is owned by company insiders.

Apple News Summary Here are the key news stories impacting Apple this week:

Positive Sentiment: Bank of America reaffirmed its Buy rating and assigned a $370 price target, implying further upside. The firm highlighted improving iPhone 18 Pro Max availability trends, while premium demand remains relatively resilient. BofA Sends Stark Message to Apple Stock Investors on iPhone 18 Positive Sentiment: Apple’s new M6 Mac mini and M5 Mac Studio are being marketed as lower-cost alternatives to cloud-based AI infrastructure, potentially expanding Apple’s enterprise opportunity. Their ability to run large AI models locally could create a new hardware growth driver. With new Macs, Apple aims to take on Microsoft and Nvidia Positive Sentiment: Reports that Apple is developing a screenless fitness tracker to compete with Whoop and Oura point to potential long-term expansion in health and wearables, although a launch may not occur until 2028. Apple could take on Whoop with a new fitness tracker Apple Profile (Free Report)

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company’s ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

See Also Five stocks we like better than Apple Chips to Bots: Qualcomm’s Agentic AI Breakout Ciena Fell 40%—Now One Analyst Sees 50% Upside Energy Transfer Taps the AI Power Boom Viking’s Obesity Edge May Be Staying Power, Not Weight Loss

Receive News & Ratings for Apple Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Apple and related companies with MarketBeat.com's FREE daily email newsletter.

Square sellers can now use their Square Dashboard to manage their presence across Apple Maps, Siri AI, Apple Wallet and other Apple apps, Square said in a Thursday (Sept. 24) press release emailed to PYMNTS.

WealthShield Partners LLC acquired a new stake in shares of Apple Inc. (NASDAQ:AAPL – Free Report) during the 2nd quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission (SEC). The institutional investor acquired 42,498 shares of the iPhone maker’s stock, valued at approximately $12,297,000. Apple makes up approximately 1.9% of WealthShield Partners LLC’s portfolio, making the stock its 5th biggest holding.

Other hedge funds have also bought and sold shares of the company. Chou Associates Management Inc. purchased a new stake in shares of Apple in the second quarter worth about $11,574,000. W1M Asset Management Ltd purchased a new position in Apple during the second quarter valued at approximately $21,022,000. New Dimensions Wealth Management LLC acquired a new position in Apple in the second quarter valued at approximately $251,182. Madison Wealth Partners Inc acquired a new position in Apple in the second quarter valued at approximately $16,697,000. Finally, Krane Financial Solutions LLC purchased a new stake in Apple in the 2nd quarter worth approximately $6,265,000. Institutional investors and hedge funds own 67.73% of the company’s stock.

Insider Activity In other news, SVP Jennifer Newstead sold 1,438 shares of Apple stock in a transaction that occurred on Tuesday, September 15th. The shares were sold at an average price of $330.19, for a total transaction of $474,813.22. Following the sale, the senior vice president owned 32,914 shares of the company’s stock, valued at approximately $10,867,873.66. The trade was a 4.19% decrease in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which can be accessed through this link. The sale was made to cover tax withholding obligations related to the vesting of equity awards. In the last three months, insiders have sold 8,632 shares of company stock worth $2,719,955. 0.06% of the stock is owned by company insiders.

Apple Stock Performance Shares of Apple stock opened at $337.02 on Thursday. The business’s 50 day moving average price is $321.36 and its 200 day moving average price is $296.51. The company has a market cap of $4.92 trillion, a price-to-earnings ratio of 38.65, a PEG ratio of 2.95 and a beta of 1.08. The company has a debt-to-equity ratio of 0.66, a quick ratio of 0.93 and a current ratio of 1.00. Apple Inc. has a one year low of $243.42 and a one year high of $345.34. Apple (NASDAQ:AAPL – Get Free Report) last issued its earnings results on Thursday, July 30th. The iPhone maker reported $2.02 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $1.89 by $0.13. Apple had a return on equity of 135.46% and a net margin of 27.62%.The business had revenue of $109.42 billion during the quarter, compared to the consensus estimate of $109.04 billion. During the same period last year, the company earned $1.57 EPS. The company’s revenue for the quarter was up 16.4% on a year-over-year basis. On average, research analysts predict that Apple Inc. will post 8.74 EPS for the current year.

Apple Dividend Announcement The company also recently declared a quarterly dividend, which was paid on Thursday, August 13th. Stockholders of record on Monday, August 10th were issued a dividend of $0.27 per share. The ex-dividend date was Monday, August 10th. This represents a $1.08 dividend on an annualized basis and a dividend yield of 0.3%. Apple’s dividend payout ratio (DPR) is currently 12.39%.

Wall Street Analyst Weigh In A number of brokerages have recently commented on AAPL. Seaport Research Partners cut shares of Apple from a “buy” rating to a “neutral” rating in a research note on Monday, August 17th. KGI Securities cut shares of Apple from an “outperform” rating to a “hold” rating and set a $315.00 price target on the stock. in a research note on Monday, June 22nd. Jefferies Financial Group reiterated an “underperform” rating on shares of Apple in a research report on Wednesday, September 9th. Royal Bank Of Canada set a $365.00 target price on shares of Apple in a research note on Wednesday, July 15th. Finally, Sanford C. Bernstein raised their price target on shares of Apple from $350.00 to $370.00 and gave the company an “outperform” rating in a research note on Friday, July 31st. One equities research analyst has rated the stock with a Strong Buy rating, twenty-six have issued a Buy rating, thirteen have assigned a Hold rating and two have assigned a Sell rating to the stock. According to MarketBeat.com, the stock has an average rating of “Moderate Buy” and a consensus target price of $340.14.

Check Out Our Latest Stock Report on Apple

Key Apple News Here are the key news stories impacting Apple this week:

Positive Sentiment: Bank of America reaffirmed its Buy rating and assigned a $370 price target, implying further upside. The firm highlighted improving iPhone 18 Pro Max availability trends, while premium demand remains relatively resilient. BofA Sends Stark Message to Apple Stock Investors on iPhone 18 Positive Sentiment: Apple’s new M6 Mac mini and M5 Mac Studio are being marketed as lower-cost alternatives to cloud-based AI infrastructure, potentially expanding Apple’s enterprise opportunity. Their ability to run large AI models locally could create a new hardware growth driver. With new Macs, Apple aims to take on Microsoft and Nvidia Positive Sentiment: Reports that Apple is developing a screenless fitness tracker to compete with Whoop and Oura point to potential long-term expansion in health and wearables, although a launch may not occur until 2028. Apple could take on Whoop with a new fitness tracker Apple Company Profile (Free Report)

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company’s ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

See Also Five stocks we like better than Apple Chips to Bots: Qualcomm’s Agentic AI Breakout Ciena Fell 40%—Now One Analyst Sees 50% Upside Energy Transfer Taps the AI Power Boom Viking’s Obesity Edge May Be Staying Power, Not Weight Loss Want to see what other hedge funds are holding AAPL? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Apple Inc. (NASDAQ:AAPL – Free Report).

Receive News & Ratings for Apple Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Apple and related companies with MarketBeat.com's FREE daily email newsletter.

Welch Capital Partners LLC NY acquired a new stake in shares of Apple Inc. (NASDAQ:AAPL – Free Report) during the 2nd quarter, according to its most recent disclosure with the Securities and Exchange Commission (SEC). The firm acquired 5,601 shares of the iPhone maker’s stock, valued at approximately $1,621,000. Apple makes up about 0.3% of Welch Capital Partners LLC NY’s investment portfolio, making the stock its 11th largest holding.

Several other institutional investors have also modified their holdings of AAPL. Hudson Portfolio Management LLC increased its stake in shares of Apple by 8.1% during the second quarter. Hudson Portfolio Management LLC now owns 9,289 shares of the iPhone maker’s stock worth $2,688,000 after purchasing an additional 696 shares in the last quarter. Compass Financial Management LLC purchased a new position in Apple in the 2nd quarter valued at about $25,894,000. Elevation Point Wealth Partners LLC acquired a new stake in Apple in the 2nd quarter worth about $169,902,000. Greenland Capital Management LP acquired a new stake in Apple in the 2nd quarter worth about $1,248,000. Finally, Alta Advisers Ltd purchased a new stake in Apple during the 2nd quarter worth approximately $16,716,000. Institutional investors and hedge funds own 67.73% of the company’s stock.

Insiders Place Their Bets In other Apple news, SVP Jennifer Newstead sold 1,439 shares of Apple stock in a transaction dated Tuesday, September 1st. The shares were sold at an average price of $317.01, for a total transaction of $456,177.39. Following the completion of the sale, the senior vice president directly owned 35,790 shares in the company, valued at $11,345,787.90. This trade represents a 3.87% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available at the SEC website. Insiders have sold a total of 8,632 shares of company stock worth $2,719,955 over the last ninety days. Company insiders own 0.06% of the company’s stock.

Apple Stock Performance Apple stock opened at $337.02 on Thursday. The firm has a 50 day simple moving average of $321.36 and a 200-day simple moving average of $296.51. The stock has a market cap of $4.92 trillion, a price-to-earnings ratio of 38.65, a price-to-earnings-growth ratio of 2.95 and a beta of 1.08. The company has a debt-to-equity ratio of 0.66, a current ratio of 1.00 and a quick ratio of 0.93. Apple Inc. has a 1-year low of $243.42 and a 1-year high of $345.34. Apple (NASDAQ:AAPL – Get Free Report) last released its quarterly earnings data on Thursday, July 30th. The iPhone maker reported $2.02 EPS for the quarter, beating analysts’ consensus estimates of $1.89 by $0.13. The firm had revenue of $109.42 billion for the quarter, compared to analysts’ expectations of $109.04 billion. Apple had a return on equity of 135.46% and a net margin of 27.62%.The firm’s quarterly revenue was up 16.4% on a year-over-year basis. During the same period in the prior year, the firm posted $1.57 earnings per share. On average, analysts expect that Apple Inc. will post 8.74 EPS for the current year.

Apple Dividend Announcement The business also recently announced a quarterly dividend, which was paid on Thursday, August 13th. Shareholders of record on Monday, August 10th were given a $0.27 dividend. The ex-dividend date of this dividend was Monday, August 10th. This represents a $1.08 dividend on an annualized basis and a yield of 0.3%. Apple’s dividend payout ratio is presently 12.39%.

Trending Headlines about Apple Here are the key news stories impacting Apple this week:

Positive Sentiment: Bank of America reaffirmed its Buy rating and assigned a $370 price target, implying further upside. The firm highlighted improving iPhone 18 Pro Max availability trends, while premium demand remains relatively resilient. BofA Sends Stark Message to Apple Stock Investors on iPhone 18 Positive Sentiment: Apple’s new M6 Mac mini and M5 Mac Studio are being marketed as lower-cost alternatives to cloud-based AI infrastructure, potentially expanding Apple’s enterprise opportunity. Their ability to run large AI models locally could create a new hardware growth driver. With new Macs, Apple aims to take on Microsoft and Nvidia Positive Sentiment: Reports that Apple is developing a screenless fitness tracker to compete with Whoop and Oura point to potential long-term expansion in health and wearables, although a launch may not occur until 2028. Apple could take on Whoop with a new fitness tracker Wall Street Analysts Forecast Growth Several equities analysts have recently weighed in on AAPL shares. Daiwa Securities Group raised their target price on Apple from $325.00 to $335.00 and gave the company an “outperform” rating in a research report on Tuesday, August 11th. Weiss Ratings downgraded shares of Apple from a “buy (b)” rating to a “buy (b-)” rating in a research note on Friday, September 18th. Raymond James Financial restated a “market perform” rating on shares of Apple in a research report on Friday, July 31st. Citic Securities upped their price objective on shares of Apple from $300.00 to $349.00 in a research note on Thursday, August 6th. Finally, Jefferies Financial Group reiterated an “underperform” rating on shares of Apple in a report on Wednesday, September 9th. One equities research analyst has rated the stock with a Strong Buy rating, twenty-six have issued a Buy rating, thirteen have given a Hold rating and two have issued a Sell rating to the company. According to data from MarketBeat.com, Apple has a consensus rating of “Moderate Buy” and a consensus target price of $340.14.

Read Our Latest Stock Analysis on AAPL

About Apple (Free Report)

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company’s ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

See Also Five stocks we like better than Apple Chips to Bots: Qualcomm’s Agentic AI Breakout Ciena Fell 40%—Now One Analyst Sees 50% Upside Energy Transfer Taps the AI Power Boom Viking’s Obesity Edge May Be Staying Power, Not Weight Loss

Receive News & Ratings for Apple Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Apple and related companies with MarketBeat.com's FREE daily email newsletter.

Northwestern Mutual Wealth Management Co. purchased a new position in Apple Inc. (NASDAQ:AAPL – Free Report) during the second quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission. The fund purchased 3,571,020 shares of the iPhone maker’s stock, valued at approximately $1,033,310,000. Apple accounts for approximately 0.6% of Northwestern Mutual Wealth Management Co.’s investment portfolio, making the stock its 24th largest position.

Other institutional investors also recently modified their holdings of the company. Longfellow Investment Management Co. LLC bought a new stake in Apple during the second quarter valued at $30,000. Lifetime Wealth Management P.C. acquired a new position in Apple in the fourth quarter valued at approximately $41,000. Basso Capital Management L.P. acquired a new position in Apple in the fourth quarter valued at approximately $88,000. Bard Associates Inc. bought a new position in shares of Apple during the 4th quarter worth approximately $109,000. Finally, MidAtlantic Capital Management Inc. bought a new position in shares of Apple during the 4th quarter worth approximately $187,000. 67.73% of the stock is owned by institutional investors.

More Apple News Here are the key news stories impacting Apple this week:

Positive Sentiment: Bank of America reaffirmed its Buy rating and assigned a $370 price target, implying further upside. The firm highlighted improving iPhone 18 Pro Max availability trends, while premium demand remains relatively resilient. BofA Sends Stark Message to Apple Stock Investors on iPhone 18 Positive Sentiment: Apple’s new M6 Mac mini and M5 Mac Studio are being marketed as lower-cost alternatives to cloud-based AI infrastructure, potentially expanding Apple’s enterprise opportunity. Their ability to run large AI models locally could create a new hardware growth driver. With new Macs, Apple aims to take on Microsoft and Nvidia Positive Sentiment: Reports that Apple is developing a screenless fitness tracker to compete with Whoop and Oura point to potential long-term expansion in health and wearables, although a launch may not occur until 2028. Apple could take on Whoop with a new fitness tracker Apple Trading Down 0.8% Shares of Apple stock opened at $337.02 on Thursday. The firm has a market cap of $4.92 trillion, a PE ratio of 38.65, a P/E/G ratio of 2.95 and a beta of 1.08. Apple Inc. has a 1 year low of $243.42 and a 1 year high of $345.34. The company has a debt-to-equity ratio of 0.66, a current ratio of 1.00 and a quick ratio of 0.93. The stock has a fifty day moving average price of $321.36 and a 200-day moving average price of $296.51. Apple (NASDAQ:AAPL – Get Free Report) last posted its quarterly earnings results on Thursday, July 30th. The iPhone maker reported $2.02 earnings per share for the quarter, beating the consensus estimate of $1.89 by $0.13. Apple had a net margin of 27.62% and a return on equity of 135.46%. The company had revenue of $109.42 billion during the quarter, compared to analyst estimates of $109.04 billion. During the same quarter in the prior year, the business earned $1.57 earnings per share. The firm’s revenue for the quarter was up 16.4% on a year-over-year basis. Equities research analysts anticipate that Apple Inc. will post 8.74 EPS for the current year.

Apple Announces Dividend The company also recently disclosed a quarterly dividend, which was paid on Thursday, August 13th. Shareholders of record on Monday, August 10th were issued a dividend of $0.27 per share. This represents a $1.08 annualized dividend and a yield of 0.3%. The ex-dividend date of this dividend was Monday, August 10th. Apple’s dividend payout ratio is 12.39%.

Insider Buying and Selling In related news, SVP Jennifer Newstead sold 1,438 shares of the company’s stock in a transaction that occurred on Tuesday, September 15th. The shares were sold at an average price of $330.19, for a total transaction of $474,813.22. Following the sale, the senior vice president directly owned 32,914 shares in the company, valued at approximately $10,867,873.66. This represents a 4.19% decrease in their position. The sale was disclosed in a filing with the SEC, which can be accessed through this hyperlink. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Insiders have sold 8,632 shares of company stock worth $2,719,955 over the last quarter. 0.06% of the stock is owned by corporate insiders.

Analyst Upgrades and Downgrades A number of research firms recently issued reports on AAPL. Sanford C. Bernstein boosted their target price on shares of Apple from $350.00 to $370.00 and gave the company an “outperform” rating in a research report on Friday, July 31st. Barclays reaffirmed an “underweight” rating and issued a $245.00 target price (down from $253.00) on shares of Apple in a research report on Friday, July 31st. Phillip Securities upped their price target on Apple from $290.00 to $300.00 and gave the stock a “neutral” rating in a research note on Monday, September 14th. DA Davidson reiterated a “neutral” rating and issued a $270.00 price target on shares of Apple in a report on Wednesday, September 2nd. Finally, KeyCorp reissued an “underweight” rating on shares of Apple in a research note on Friday, September 4th. One investment analyst has rated the stock with a Strong Buy rating, twenty-six have issued a Buy rating, thirteen have given a Hold rating and two have issued a Sell rating to the company. According to data from MarketBeat, the company has a consensus rating of “Moderate Buy” and a consensus price target of $340.14.

View Our Latest Analysis on AAPL

About Apple (Free Report)

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company’s ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

See Also Five stocks we like better than Apple Chips to Bots: Qualcomm’s Agentic AI Breakout Ciena Fell 40%—Now One Analyst Sees 50% Upside Energy Transfer Taps the AI Power Boom Viking’s Obesity Edge May Be Staying Power, Not Weight Loss Want to see what other hedge funds are holding AAPL? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Apple Inc. (NASDAQ:AAPL – Free Report).

Receive News & Ratings for Apple Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Apple and related companies with MarketBeat.com's FREE daily email newsletter.

Hello, this is Priyanka Salve, writing to you from Singapore.

Welcome to the latest edition of "Inside India" — your one-stop destination for stories and developments from the world's fastest-growing large economy.

While U.S. tech major Apple ranks among the major smartphone brands in many Asian countries, India is an outlier, with Chinese brands and Korea's Samsung dominating the market. But last Friday, Apple's latest iPhone launch resulted in long queues outside the company's stores across major Indian cities.

This week I dig deeper to understand what's driving Apple's popularity.

Any thoughts on today's newsletter? Share them with the team.

The big storyBoosted by the strong demand for the latest iPhone 18 Pro and Pro Max, U.S. smartphone maker Apple is set to increase its share in India, a hotly contested market largely dominated by Chinese smartphone companies and Korea's Samsung.

Last Friday, India was in the grips of iPhone fever as customers formed long queues outside Apple stores in major cities like Mumbai, Delhi and Bengaluru. Some reportedly waited for over 10 hours just to be the first to buy the latest iPhone, while others travelled for hours from smaller Indian cities to Apple stores in big cities to upgrade their iPhones.

"I change my iPhone every year," Hitesh Patel, a customer queuing overnight outside the Apple store in Mumbai, told ANI. A common sentiment among customers was that features did not matter, but owning the latest iPhone did, affirming the appeal of the smartphone as a key status symbol.

The demand for the latest iPhone is stronger than the iPhone 17 launched last year, experts told CNBC, adding that this year the U.S. smartphone brand's market share in India will touch double digits for the first time.

"Apple's volume market share is likely to hit 10% in 2026, reaching double digits in a single calendar year for the first time, up from 4% in 2022," Tarun Pathak, research director at Counterpoint Research, told CNBC.

He added that based on the initial channel checks, the iPhone 18 Pro series is seeing nearly 20% higher demand than the iPhone 17 series a year ago.  

Market shiftThis comes at a time when Chinese smartphone companies that dominate the Indian market are losing market share. India is the world's second-largest smartphone market by volume, and according to June-quarter data from IDC and Counterpoint Research, four of the top five brands in the country are Chinese.

Vivo has the biggest market share of about 18%, followed by the Korean company Samsung. However, as global chip costs rise, it is forcing affordable smartphone brands to raise prices in the country.  

Apple too has raised prices in India and launched more expensive phones, but higher prices of iPhones only make it a "more premium, more aspirational choice," Upasana Joshi, senior research manager for client devices research at IDC India, told CNBC.

"Despite the sharper premium on India pricing this time, [Apple's] demand should hold steady," she said, adding that the pace of growth may ease off.

During the June quarter, the market share of most Chinese brands fell as per IDC data, while Apple and Samsung gained market share.

"Apple has successfully tapped into India's rising trend of premiumization, supported by strong affordability levers," such as zero-cost monthly loan payments and student offers, Pathak said, adding these options have narrowed the gap between "aspiration and affordability."

Take the case of iPhone 18 Pro, which sells for a hefty price of 164,900 rupees ($1,700) in a country with a per capita annual GDP of $2,800. But with the zero-cost monthly payment option, customers could own the iPhone 18 Pro by paying less than 10% of the price every month for 12 months.

Apple sold 37.2 million iPhones in the Asia Pacific market, excluding China and Japan, in 2025, of which 14.4 million units were sold in India, IDC data showed. iPhone sales in India also grew 16% in 2025 compared to the regional average of 12%.

However, since the start of the year, India is seeing a fall in sales of smartphones, acutely in the entry-level devices where prices have risen sharply. Apple's shipments to India also dropped in the June quarter, for the first time in more than four years, but it was mostly due to supply shortages and inventory constraints, experts said.

While the jury is still out on whether the iPhone 18 Pro, Pro Max and Duo, which will be on sale in October, will turn the tide in terms of unit sales, experts agree that the new launches will help Apple consolidate its hold on the Indian market.

Need to knowIndia faces the risk of up to 100% U.S. tariffs for purchasing Russian oil
The U.S. House has passed a sweeping Russia sanctions bill, paving the way for U.S. President Donald Trump to tariff major purchasers of Moscow's energy such as India and China. India's foreign ministry responded that the country remains firmly committed to ensuring energy security for its 1.4 billion people.

An intense boardroom battle is brewing at India's giant Tata Group
A dispute is brewing for control of Tata Group, the Indian multinational conglomerate that owns Jaguar Land Rover and Air India, and is a key supplier for Apple. Last week, Noel Tata, the heir of the Tata family and the chair of Tata Trusts, said that the reappointment of N. Chandrasekaran as the chairman of Tata Sons earlier in the day was "illegal."

Investors rush into India's National Stock Exchange IPO at valuation multiple above Nasdaq
The $2.3 billion initial public offer of shares in India's National Stock Exchange has received a frenzied response from investors, drawing bids worth more than $10 billion despite its hefty price-to-earnings multiple, which values it above several U.S. stock exchange businesses such as Nasdaq.

Coming up Sept. 24: National Stock Exchange to be listed

Sept. 28: India industrial output for August.

KANSAS CITY, Mo.--(BUSINESS WIRE)--Jamf, the standard in managing and securing Apple at work, today unveiled a slate of new platform innovations at its 17th annual Jamf Nation User Conference (JNUC) in Kansas City. Joined on stage by Apple, Anthropic and AWS, Jamf showcased new ways to gain deeper visibility into the AI tools running across corporate Mac fleets, build and manage Apple environments through APIs, automate app deployment and updates, and identify and resolve device health issues.Ap.

Heartland Advisors Inc. acquired a new position in shares of Apple Inc. (NASDAQ:AAPL – Free Report) in the 2nd quarter, according to the company in its most recent disclosure with the Securities and Exchange Commission. The firm acquired 3,989 shares of the iPhone maker’s stock, valued at approximately $1,154,000.

A number of other hedge funds and other institutional investors have also added to or reduced their stakes in AAPL. Longfellow Investment Management Co. LLC bought a new stake in shares of Apple during the second quarter worth about $30,000. Lifetime Wealth Management P.C. bought a new position in Apple in the 4th quarter valued at about $41,000. Basso Capital Management L.P. acquired a new position in Apple during the 4th quarter valued at about $88,000. Bard Associates Inc. bought a new stake in Apple during the 4th quarter worth approximately $109,000. Finally, MidAtlantic Capital Management Inc. purchased a new stake in shares of Apple in the fourth quarter worth approximately $187,000. 67.73% of the stock is owned by institutional investors.

Insider Buying and Selling In other news, SVP Jennifer Newstead sold 1,439 shares of the firm’s stock in a transaction that occurred on Tuesday, September 1st. The shares were sold at an average price of $317.01, for a total value of $456,177.39. Following the completion of the transaction, the senior vice president directly owned 35,790 shares in the company, valued at approximately $11,345,787.90. This trade represents a 3.87% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. In the last ninety days, insiders sold 8,632 shares of company stock valued at $2,719,955. 0.06% of the stock is owned by company insiders.

Apple News Roundup Here are the key news stories impacting Apple this week: Positive Sentiment: Foldable iPhone momentum: Investor enthusiasm remains high following Apple’s introduction of the approximately $1,999 iPhone Duo, which represents the company’s biggest iPhone design change in years. Early interest and strong iPhone 18 Pro preorder lead times have reinforced expectations for an upgrade cycle and potentially higher revenue. Apple Folds & Meta Muses Positive Sentiment: AI-focused Macs: New Mac mini and Mac Studio systems are being marketed as a lower-cost alternative to cloud data-center computing because businesses can run AI models locally without recurring per-token charges. The strategy could support Mac demand and broaden Apple’s role in enterprise AI, even as Nvidia remains dominant in large-scale infrastructure. With new Macs, Apple aims to take on Microsoft, Nvidia in a rush to lower AI costs Positive Sentiment: Wearables expansion: Apple is reportedly developing a screenless fitness tracker to compete with Whoop and Oura. A lower-priced, health-focused wearable could expand Apple’s addressable market and generate additional services revenue, although the product may not launch until as early as 2028. Apple Considers Screenless Fitness Tracker to Expand Wearable Lineup Beyond Smartwatches Positive Sentiment: Services and international growth: Apple plans to launch Apple Pay in India next month, initially with Axis Bank, while hiring in digital assets could support future payments and tokenization initiatives. These efforts add to the company’s recurring-revenue ecosystem. Neutral Sentiment: Valuation and technical backdrop: Apple’s record run and roughly 39-times earnings multiple are attracting profit-taking concerns, but analysts continue to cite earnings beats, strong cash generation, and improving product momentum. The stock is trading near its 52-week high and close to technical breakout levels. Negative Sentiment: Legal and geopolitical risks: Apple is opening claims under a $250 million settlement related to alleged misleading Apple Intelligence advertising. Separately, pressure on the new CEO to reconsider Chinese chip sourcing highlights supply-chain and U.S.-China trade risks. Apple Trading Up 0.2% Shares of AAPL stock opened at $339.75 on Wednesday. The company has a quick ratio of 0.93, a current ratio of 1.00 and a debt-to-equity ratio of 0.66. The firm has a market cap of $4.96 trillion, a P/E ratio of 38.96, a PEG ratio of 2.94 and a beta of 1.08. The company has a 50 day moving average of $321.17 and a 200-day moving average of $295.97. Apple Inc. has a 12-month low of $243.42 and a 12-month high of $345.34.

Apple (NASDAQ:AAPL – Get Free Report) last posted its quarterly earnings results on Thursday, July 30th. The iPhone maker reported $2.02 earnings per share (EPS) for the quarter, beating the consensus estimate of $1.89 by $0.13. The company had revenue of $109.42 billion for the quarter, compared to analyst estimates of $109.04 billion. Apple had a net margin of 27.62% and a return on equity of 135.46%. The company’s quarterly revenue was up 16.4% compared to the same quarter last year. During the same quarter in the previous year, the firm posted $1.57 earnings per share. Sell-side analysts anticipate that Apple Inc. will post 8.74 earnings per share for the current year.

Apple Dividend Announcement The business also recently disclosed a quarterly dividend, which was paid on Thursday, August 13th. Investors of record on Monday, August 10th were issued a dividend of $0.27 per share. The ex-dividend date of this dividend was Monday, August 10th. This represents a $1.08 dividend on an annualized basis and a yield of 0.3%. Apple’s dividend payout ratio is 12.39%.

Analyst Ratings Changes A number of research firms have issued reports on AAPL. Piper Sandler started coverage on shares of Apple in a report on Monday, August 17th. They set an “overweight” rating on the stock. Weiss Ratings lowered shares of Apple from a “buy (b)” rating to a “buy (b-)” rating in a research report on Friday. China Renaissance cut shares of Apple from a “buy” rating to a “hold” rating and cut their price target for the stock from $329.00 to $280.00 in a report on Tuesday, August 4th. Maxim Group upped their price objective on shares of Apple from $350.00 to $380.00 and gave the stock a “buy” rating in a research report on Friday, July 31st. Finally, Rosenblatt Securities reiterated a “neutral” rating and issued a $303.00 price objective on shares of Apple in a research note on Thursday, September 10th. One equities research analyst has rated the stock with a Strong Buy rating, twenty-six have issued a Buy rating, thirteen have assigned a Hold rating and two have issued a Sell rating to the company. According to data from MarketBeat, the stock currently has a consensus rating of “Moderate Buy” and an average target price of $340.14.

View Our Latest Analysis on AAPL

Apple Profile (Free Report)

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company’s ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

Further Reading Five stocks we like better than Apple Meta’s Muse Highlights Arm’s Growing Role in AI Infrastructure Oura’s $15.6 Billion IPO Is Betting Investors See More Than a Smart Ring AMD Chips Away at NVIDIA’s AI Throne Is the Fed Playing Chess With Rates—Or Just Behind the Curve Again? Want to see what other hedge funds are holding AAPL? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Apple Inc. (NASDAQ:AAPL – Free Report).

Receive News & Ratings for Apple Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Apple and related companies with MarketBeat.com's FREE daily email newsletter.

Laidlaw Wealth Management LLC bought a new position in Apple Inc. (NASDAQ:AAPL – Free Report) in the 2nd quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission. The fund bought 7,597 shares of the iPhone maker’s stock, valued at approximately $2,198,000. Apple comprises about 6.3% of Laidlaw Wealth Management LLC’s investment portfolio, making the stock its 2nd largest position.

Other institutional investors have also modified their holdings of the company. Sterling Wealth Management Inc. increased its holdings in Apple by 0.3% in the second quarter. Sterling Wealth Management Inc. now owns 11,579 shares of the iPhone maker’s stock valued at $3,351,000 after buying an additional 30 shares during the last quarter. Evansbrook LLC lifted its holdings in Apple by 0.4% during the 1st quarter. Evansbrook LLC now owns 8,095 shares of the iPhone maker’s stock worth $2,054,000 after buying an additional 34 shares during the last quarter. JMG Financial Group Ltd. grew its position in shares of Apple by 0.7% in the 1st quarter. JMG Financial Group Ltd. now owns 5,102 shares of the iPhone maker’s stock worth $1,295,000 after acquiring an additional 35 shares in the last quarter. Advocate Investing Services LLC grew its position in shares of Apple by 0.5% in the 2nd quarter. Advocate Investing Services LLC now owns 7,847 shares of the iPhone maker’s stock worth $2,271,000 after acquiring an additional 39 shares in the last quarter. Finally, Interactive Financial Advisors Inc. increased its holdings in shares of Apple by 4.0% in the 4th quarter. Interactive Financial Advisors Inc. now owns 1,051 shares of the iPhone maker’s stock valued at $286,000 after acquiring an additional 40 shares during the last quarter. Institutional investors and hedge funds own 67.73% of the company’s stock.

Insider Buying and Selling In other Apple news, SVP Jennifer Newstead sold 1,439 shares of the company’s stock in a transaction dated Tuesday, September 1st. The shares were sold at an average price of $317.01, for a total value of $456,177.39. Following the completion of the transaction, the senior vice president owned 35,790 shares in the company, valued at approximately $11,345,787.90. This represents a 3.87% decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available at this link. In the last ninety days, insiders have sold 8,632 shares of company stock valued at $2,719,955. 0.06% of the stock is currently owned by corporate insiders.

Apple Stock Performance AAPL stock opened at $339.75 on Wednesday. The company has a debt-to-equity ratio of 0.66, a quick ratio of 0.93 and a current ratio of 1.00. The stock has a market capitalization of $4.96 trillion, a price-to-earnings ratio of 38.96, a PEG ratio of 2.94 and a beta of 1.08. Apple Inc. has a 1 year low of $243.42 and a 1 year high of $345.34. The stock’s fifty day moving average is $321.17 and its two-hundred day moving average is $295.97. Apple (NASDAQ:AAPL – Get Free Report) last released its quarterly earnings results on Thursday, July 30th. The iPhone maker reported $2.02 EPS for the quarter, topping the consensus estimate of $1.89 by $0.13. Apple had a net margin of 27.62% and a return on equity of 135.46%. The business had revenue of $109.42 billion during the quarter, compared to analyst estimates of $109.04 billion. During the same quarter in the prior year, the firm earned $1.57 earnings per share. The company’s quarterly revenue was up 16.4% on a year-over-year basis. On average, research analysts predict that Apple Inc. will post 8.74 EPS for the current year.

Apple Announces Dividend The company also recently announced a quarterly dividend, which was paid on Thursday, August 13th. Shareholders of record on Monday, August 10th were paid a dividend of $0.27 per share. This represents a $1.08 dividend on an annualized basis and a yield of 0.3%. The ex-dividend date of this dividend was Monday, August 10th. Apple’s payout ratio is presently 12.39%.

Analyst Upgrades and Downgrades Several research firms recently issued reports on AAPL. BTIG Research assumed coverage on Apple in a research report on Monday, August 17th. They set a “neutral” rating on the stock. Sanford C. Bernstein boosted their target price on shares of Apple from $350.00 to $370.00 and gave the company an “outperform” rating in a research note on Friday, July 31st. Bank of America reissued a “buy” rating and set a $370.00 target price on shares of Apple in a report on Thursday, September 17th. Maxim Group raised their price target on shares of Apple from $350.00 to $380.00 and gave the stock a “buy” rating in a research report on Friday, July 31st. Finally, Jefferies Financial Group reaffirmed an “underperform” rating on shares of Apple in a report on Wednesday, September 9th. One investment analyst has rated the stock with a Strong Buy rating, twenty-six have given a Buy rating, thirteen have given a Hold rating and two have assigned a Sell rating to the company. According to MarketBeat, the company presently has a consensus rating of “Moderate Buy” and a consensus target price of $340.14.

View Our Latest Stock Analysis on Apple

Trending Headlines about Apple Here are the key news stories impacting Apple this week:

Positive Sentiment: Foldable iPhone momentum: Investor enthusiasm remains high following Apple’s introduction of the approximately $1,999 iPhone Duo, which represents the company’s biggest iPhone design change in years. Early interest and strong iPhone 18 Pro preorder lead times have reinforced expectations for an upgrade cycle and potentially higher revenue. Apple Folds & Meta Muses Positive Sentiment: AI-focused Macs: New Mac mini and Mac Studio systems are being marketed as a lower-cost alternative to cloud data-center computing because businesses can run AI models locally without recurring per-token charges. The strategy could support Mac demand and broaden Apple’s role in enterprise AI, even as Nvidia remains dominant in large-scale infrastructure. With new Macs, Apple aims to take on Microsoft, Nvidia in a rush to lower AI costs Positive Sentiment: Wearables expansion: Apple is reportedly developing a screenless fitness tracker to compete with Whoop and Oura. A lower-priced, health-focused wearable could expand Apple’s addressable market and generate additional services revenue, although the product may not launch until as early as 2028. Apple Considers Screenless Fitness Tracker to Expand Wearable Lineup Beyond Smartwatches Positive Sentiment: Services and international growth: Apple plans to launch Apple Pay in India next month, initially with Axis Bank, while hiring in digital assets could support future payments and tokenization initiatives. These efforts add to the company’s recurring-revenue ecosystem. Neutral Sentiment: Valuation and technical backdrop: Apple’s record run and roughly 39-times earnings multiple are attracting profit-taking concerns, but analysts continue to cite earnings beats, strong cash generation, and improving product momentum. The stock is trading near its 52-week high and close to technical breakout levels. Negative Sentiment: Legal and geopolitical risks: Apple is opening claims under a $250 million settlement related to alleged misleading Apple Intelligence advertising. Separately, pressure on the new CEO to reconsider Chinese chip sourcing highlights supply-chain and U.S.-China trade risks. Apple Company Profile (Free Report)

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company’s ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

Featured Stories Five stocks we like better than Apple Meta’s Muse Highlights Arm’s Growing Role in AI Infrastructure Oura’s $15.6 Billion IPO Is Betting Investors See More Than a Smart Ring AMD Chips Away at NVIDIA’s AI Throne Is the Fed Playing Chess With Rates—Or Just Behind the Curve Again? Want to see what other hedge funds are holding AAPL? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Apple Inc. (NASDAQ:AAPL – Free Report).

Receive News & Ratings for Apple Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Apple and related companies with MarketBeat.com's FREE daily email newsletter.

M1 Capital Management LLC purchased a new position in Apple Inc. (NASDAQ:AAPL – Free Report) during the second quarter, according to the company in its most recent filing with the Securities and Exchange Commission. The fund purchased 74,315 shares of the iPhone maker’s stock, valued at approximately $21,504,000. Apple makes up 7.9% of M1 Capital Management LLC’s investment portfolio, making the stock its 4th largest holding.

Several other institutional investors also recently bought and sold shares of AAPL. Longfellow Investment Management Co. LLC purchased a new stake in Apple during the 2nd quarter valued at $30,000. Lifetime Wealth Management P.C. purchased a new position in shares of Apple in the fourth quarter worth $41,000. Ascentis Wealth Management LLC raised its stake in shares of Apple by 822.7% in the second quarter. Ascentis Wealth Management LLC now owns 292,493 shares of the iPhone maker’s stock worth $85,000 after purchasing an additional 260,792 shares during the last quarter. Basso Capital Management L.P. bought a new position in shares of Apple during the fourth quarter valued at $88,000. Finally, Bard Associates Inc. bought a new position in shares of Apple during the fourth quarter valued at $109,000. 67.73% of the stock is owned by hedge funds and other institutional investors.

More Apple News Here are the key news stories impacting Apple this week:

Positive Sentiment: Foldable iPhone momentum: Investor enthusiasm remains high following Apple’s introduction of the approximately $1,999 iPhone Duo, which represents the company’s biggest iPhone design change in years. Early interest and strong iPhone 18 Pro preorder lead times have reinforced expectations for an upgrade cycle and potentially higher revenue. Apple Folds & Meta Muses Positive Sentiment: AI-focused Macs: New Mac mini and Mac Studio systems are being marketed as a lower-cost alternative to cloud data-center computing because businesses can run AI models locally without recurring per-token charges. The strategy could support Mac demand and broaden Apple’s role in enterprise AI, even as Nvidia remains dominant in large-scale infrastructure. With new Macs, Apple aims to take on Microsoft, Nvidia in a rush to lower AI costs Positive Sentiment: Wearables expansion: Apple is reportedly developing a screenless fitness tracker to compete with Whoop and Oura. A lower-priced, health-focused wearable could expand Apple’s addressable market and generate additional services revenue, although the product may not launch until as early as 2028. Apple Considers Screenless Fitness Tracker to Expand Wearable Lineup Beyond Smartwatches Positive Sentiment: Services and international growth: Apple plans to launch Apple Pay in India next month, initially with Axis Bank, while hiring in digital assets could support future payments and tokenization initiatives. These efforts add to the company’s recurring-revenue ecosystem. Neutral Sentiment: Valuation and technical backdrop: Apple’s record run and roughly 39-times earnings multiple are attracting profit-taking concerns, but analysts continue to cite earnings beats, strong cash generation, and improving product momentum. The stock is trading near its 52-week high and close to technical breakout levels. Negative Sentiment: Legal and geopolitical risks: Apple is opening claims under a $250 million settlement related to alleged misleading Apple Intelligence advertising. Separately, pressure on the new CEO to reconsider Chinese chip sourcing highlights supply-chain and U.S.-China trade risks. Insider Buying and Selling In other Apple news, SVP Jennifer Newstead sold 1,438 shares of the stock in a transaction that occurred on Tuesday, September 15th. The shares were sold at an average price of $330.19, for a total value of $474,813.22. Following the transaction, the senior vice president directly owned 32,914 shares in the company, valued at approximately $10,867,873.66. This trade represents a 4.19% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through this hyperlink. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Insiders have sold 8,632 shares of company stock worth $2,719,955 over the last three months. 0.06% of the stock is currently owned by corporate insiders. Apple Trading Up 0.2% Shares of NASDAQ:AAPL opened at $339.75 on Wednesday. The stock has a market capitalization of $4.96 trillion, a price-to-earnings ratio of 38.96, a PEG ratio of 2.94 and a beta of 1.08. The company has a debt-to-equity ratio of 0.66, a quick ratio of 0.93 and a current ratio of 1.00. The stock’s 50-day simple moving average is $321.17 and its two-hundred day simple moving average is $295.97. Apple Inc. has a 52-week low of $243.42 and a 52-week high of $345.34.

Apple (NASDAQ:AAPL – Get Free Report) last released its quarterly earnings results on Thursday, July 30th. The iPhone maker reported $2.02 EPS for the quarter, beating the consensus estimate of $1.89 by $0.13. Apple had a net margin of 27.62% and a return on equity of 135.46%. The firm had revenue of $109.42 billion during the quarter, compared to analyst estimates of $109.04 billion. During the same quarter in the prior year, the firm earned $1.57 EPS. The business’s revenue for the quarter was up 16.4% compared to the same quarter last year. Analysts expect that Apple Inc. will post 8.74 EPS for the current year.

Apple Announces Dividend The firm also recently announced a quarterly dividend, which was paid on Thursday, August 13th. Investors of record on Monday, August 10th were given a dividend of $0.27 per share. This represents a $1.08 annualized dividend and a yield of 0.3%. The ex-dividend date was Monday, August 10th. Apple’s payout ratio is 12.39%.

Wall Street Analyst Weigh In Several equities research analysts recently commented on AAPL shares. KGI Securities downgraded Apple from an “outperform” rating to a “hold” rating and set a $315.00 price objective for the company. in a report on Monday, June 22nd. Needham & Company LLC restated a “hold” rating on shares of Apple in a research note on Tuesday, September 8th. Maxim Group raised their price target on shares of Apple from $350.00 to $380.00 and gave the company a “buy” rating in a report on Friday, July 31st. HSBC reiterated a “buy” rating and issued a $366.00 price target on shares of Apple in a research note on Tuesday, September 8th. Finally, CICC Research boosted their price objective on shares of Apple from $310.00 to $340.00 and gave the company an “outperform” rating in a report on Tuesday, August 4th. One equities research analyst has rated the stock with a Strong Buy rating, twenty-six have given a Buy rating, thirteen have given a Hold rating and two have given a Sell rating to the stock. Based on data from MarketBeat, Apple presently has an average rating of “Moderate Buy” and an average target price of $340.14.

Get Our Latest Report on Apple

About Apple (Free Report)

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company’s ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

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Concord Investment Counsel Inc. bought a new stake in shares of Apple Inc. (NASDAQ:AAPL – Free Report) during the 2nd quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission. The institutional investor bought 81,038 shares of the iPhone maker’s stock, valued at approximately $22,671,000. Apple accounts for 6.2% of Concord Investment Counsel Inc.’s portfolio, making the stock its 5th largest holding.

A number of other institutional investors have also recently made changes to their positions in AAPL. Korea Investment CORP bought a new position in Apple in the 2nd quarter worth $2,998,806,000. EP Wealth Advisors LLC purchased a new position in Apple during the second quarter valued at $907,716,000. M1 Capital Management LLC bought a new stake in Apple during the second quarter valued at about $21,504,000. Rakuten Securities Inc. bought a new stake in Apple during the second quarter valued at about $1,975,000. Finally, Bard Associates Inc. bought a new stake in Apple during the second quarter valued at about $161,000. Hedge funds and other institutional investors own 67.73% of the company’s stock.

Analyst Upgrades and Downgrades AAPL has been the topic of several recent research reports. Arete Research raised their price objective on Apple from $305.00 to $335.00 and gave the stock a “buy” rating in a research note on Wednesday, June 24th. China Renaissance downgraded Apple from a “buy” rating to a “hold” rating and cut their price objective for the company from $329.00 to $280.00 in a research note on Tuesday, August 4th. Rosenblatt Securities reissued a “neutral” rating and issued a $303.00 target price on shares of Apple in a report on Thursday, September 10th. Citic Securities raised their target price on shares of Apple from $300.00 to $349.00 in a research note on Thursday, August 6th. Finally, DA Davidson reaffirmed a “neutral” rating and set a $270.00 price target on shares of Apple in a report on Wednesday, September 2nd. One investment analyst has rated the stock with a Strong Buy rating, twenty-six have given a Buy rating, thirteen have issued a Hold rating and two have given a Sell rating to the company. Based on data from MarketBeat, Apple currently has an average rating of “Moderate Buy” and an average price target of $340.14.

Get Our Latest Research Report on AAPL Trending Headlines about Apple Here are the key news stories impacting Apple this week:

Positive Sentiment: Foldable iPhone momentum: Investor enthusiasm remains high following Apple’s introduction of the approximately $1,999 iPhone Duo, which represents the company’s biggest iPhone design change in years. Early interest and strong iPhone 18 Pro preorder lead times have reinforced expectations for an upgrade cycle and potentially higher revenue. Apple Folds & Meta Muses Positive Sentiment: AI-focused Macs: New Mac mini and Mac Studio systems are being marketed as a lower-cost alternative to cloud data-center computing because businesses can run AI models locally without recurring per-token charges. The strategy could support Mac demand and broaden Apple’s role in enterprise AI, even as Nvidia remains dominant in large-scale infrastructure. With new Macs, Apple aims to take on Microsoft, Nvidia in a rush to lower AI costs Positive Sentiment: Wearables expansion: Apple is reportedly developing a screenless fitness tracker to compete with Whoop and Oura. A lower-priced, health-focused wearable could expand Apple’s addressable market and generate additional services revenue, although the product may not launch until as early as 2028. Apple Considers Screenless Fitness Tracker to Expand Wearable Lineup Beyond Smartwatches Positive Sentiment: Services and international growth: Apple plans to launch Apple Pay in India next month, initially with Axis Bank, while hiring in digital assets could support future payments and tokenization initiatives. These efforts add to the company’s recurring-revenue ecosystem. Neutral Sentiment: Valuation and technical backdrop: Apple’s record run and roughly 39-times earnings multiple are attracting profit-taking concerns, but analysts continue to cite earnings beats, strong cash generation, and improving product momentum. The stock is trading near its 52-week high and close to technical breakout levels. Negative Sentiment: Legal and geopolitical risks: Apple is opening claims under a $250 million settlement related to alleged misleading Apple Intelligence advertising. Separately, pressure on the new CEO to reconsider Chinese chip sourcing highlights supply-chain and U.S.-China trade risks. Apple Stock Up 0.2% AAPL opened at $339.75 on Wednesday. The company has a market capitalization of $4.96 trillion, a PE ratio of 38.96, a price-to-earnings-growth ratio of 2.94 and a beta of 1.08. The firm has a 50-day simple moving average of $321.17 and a two-hundred day simple moving average of $295.97. The company has a quick ratio of 0.93, a current ratio of 1.00 and a debt-to-equity ratio of 0.66. Apple Inc. has a 52 week low of $243.42 and a 52 week high of $345.34.

Apple (NASDAQ:AAPL – Get Free Report) last issued its earnings results on Thursday, July 30th. The iPhone maker reported $2.02 earnings per share (EPS) for the quarter, topping the consensus estimate of $1.89 by $0.13. The firm had revenue of $109.42 billion for the quarter, compared to analysts’ expectations of $109.04 billion. Apple had a return on equity of 135.46% and a net margin of 27.62%.The business’s revenue was up 16.4% compared to the same quarter last year. During the same period in the previous year, the firm posted $1.57 earnings per share. Analysts forecast that Apple Inc. will post 8.74 earnings per share for the current fiscal year.

Apple Dividend Announcement The company also recently disclosed a quarterly dividend, which was paid on Thursday, August 13th. Shareholders of record on Monday, August 10th were paid a $0.27 dividend. The ex-dividend date of this dividend was Monday, August 10th. This represents a $1.08 dividend on an annualized basis and a yield of 0.3%. Apple’s payout ratio is presently 12.39%.

Insider Transactions at Apple In other news, SVP Jennifer Newstead sold 1,438 shares of the company’s stock in a transaction that occurred on Tuesday, September 15th. The stock was sold at an average price of $330.19, for a total transaction of $474,813.22. Following the sale, the senior vice president directly owned 32,914 shares of the company’s stock, valued at $10,867,873.66. This represents a 4.19% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available at the SEC website. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Over the last 90 days, insiders sold 8,632 shares of company stock valued at $2,719,955. Insiders own 0.06% of the company’s stock.

About Apple (Free Report)

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its principal products include the iPhone, Mac computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware products.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, Apple Fitness+, Apple News+, Apple Pay and iCloud. These services provide digital content, payments, cloud storage and subscription offerings across the company’s ecosystem of devices.

Founded in 1976, Apple is headquartered in Cupertino, California, and serves consumers, businesses, educational institutions and government customers worldwide.

Featured Articles Five stocks we like better than Apple Meta’s Muse Highlights Arm’s Growing Role in AI Infrastructure Oura’s $15.6 Billion IPO Is Betting Investors See More Than a Smart Ring AMD Chips Away at NVIDIA’s AI Throne Is the Fed Playing Chess With Rates—Or Just Behind the Curve Again?

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